Conducting keyword research using dedicated software, and generating new keyword ideas. Analyzing website and social media pages, then making recommendations for improvement. Monitoring website traffic, search results, and developing strategies. Generating content ideas and delegating these to the team. Overseeing content creation and offering suggestions. Updating outdated content. Optimizing pages for desktop, tablet, and mobile use. Developing link-building strategies. Managing paid search campaigns. Keeping up to date with new trends and best SEO practices Key Skills: Understanding of ranking factors and search engine optimization practices. Strong analytical skills. Description: Work experience as an SEO Analyst or similar digital marketing role. Familiarity with keyword research and management tools. Expertise in Google Analytics
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