Job Responsibilities1. Market Research & Trend Analysis
Stay continuously updated with the latest domestic and international trends in home textiles.
Study consumer behavior, color forecasts, fabric developments, and lifestyle influences to anticipate design directions.
Conduct regular market visits, attend trade fairs, and track competitor collections to keep the brand ahead of trends.
2. Design Creation & Conceptualization
Develop innovative and commercially appealing designs across bedsheets, comforters, blankets, and other soft furnishings.
Create detailed mood boards, color palettes, pattern layouts, and theme-based seasonal collections.
Ensure all designs reflect the brand's creative DNA and align with market expectations.
3. Product Development
Oversee the end-to-end product development cycle -- from ideation to final sample approval.
Work with sourcing and production teams to ensure design feasibility, material selection, and timely sample execution.
Approve swatches, strike-offs, and pre-production samples for quality, color, and design accuracy.
4. Leadership & Team Management
Lead, mentor, and manage the internal design team -- guiding them through each project's creative and technical process.
Review designs, provide constructive feedback, and ensure timely delivery of collections.
Foster a collaborative, innovative environment within the design department.
5. Cross-Functional Collaboration
Coordinate effectively with merchandising, sourcing, and production teams to ensure seamless transition from design to product.
Work closely with suppliers, mills, printers, and dye houses to execute new developments efficiently.
Maintain clear communication across teams for approvals, timelines, and quality control.
6. Collaboration with External Designers & Brands
Identify and collaborate with external designers, studios, or brands for exclusive design partnerships and co-branded projects.
Develop joint collections or limited editions that enhance the brand's creative diversity.
7. Fabric, Print & Material Expertise
Possess strong technical knowledge of fabrics, prints, dyeing, embroidery, and finishing processes used in home textiles.
Ensure the use of high-quality materials that align with brand standards and cost structures.
Continuously explore new yarns, textures, and sustainable materials for innovative development.
8. Trade & Commercial Awareness
Keep updated on what is trending and trading well in the market.
Study retail and wholesale performance data to align future design directions with consumer demand.
Analyze competitors' design movements and develop strategies to differentiate Florida's product line.
9. Digital Design & Software Proficiency
Must be
proficient in all major textile design and CAD software
, including:
Adobe Photoshop
and
Illustrator
(for print creation and colorways)
CorelDRAW
(for layouts and motifs)
NedGraphics
,
Texcelle
, or
AVACO
(for repeats, color separations, and woven simulations)
Procreate / CAD Textile / Pointcarre / WGSN
(for trend visualization and technical design work)
Should be able to prepare accurate design files, repeats, and digital artwork ready for printing or jacquard weaving.
Maintain an organized digital design library for all past and current collections.
10. Supplier, Vendor & Merchandising Coordination
Coordinate with vendors, mills, and suppliers for fabric sourcing, print trials, and production approvals.
Negotiate pricing, minimum order quantities, and timelines with suppliers.
Ensure proper communication and coordination with the merchandising team to meet collection launch deadlines.
11. Quality, Costing & Feasibility
Evaluate designs for production feasibility, material cost, and fabric compatibility.
Maintain a balance between design innovation and commercial practicality.
Approve quality standards for color accuracy, print clarity, and finish consistency.
12. Innovation & Sustainability
Explore new technologies, eco-friendly materials, and sustainable design practices.
Introduce innovative design techniques that improve aesthetics while minimizing material waste or cost.
Keep up with digital printing and weaving innovations in the textile sector.
13. Brand Development & Visual Direction
Align each collection with Florida Dress Your Home*'s creative and commercial objectives. Contribute to brand storytelling through design -- ensuring all collections reflect a cohesive and premium identity.
Suggest design ideas for marketing, packaging, and photo shoots.
14. Documentation & Reporting
Maintain detailed records of all design collections, samples, and approvals for future reference.
Present design concepts, mood boards, and seasonal forecasts to management.
Create periodic reports on market trends, product feedback, and collection performance.
Job Type: Full-time
Pay: ?40,000.00 - ?80,000.00 per month
Experience:
textile designing : 5 years (Preferred)
Product development: 5 years (Preferred)
Willingness to travel:
25% (Preferred)
Work Location: In person
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