Senior Specialist Marketing

Year    New Delhi, Delhi, India

Job Description


WHAT YOU\'LL DO


The individual is responsible for strategizing, implementing, and overseeing alumni activities and services. The individual will be responsible for growing the alumni network, exploring return opportunities for former employees, collaborate and share innovative ideas to bring the Alumni community into focus.
One of the key success traits to be successful in this role is how proactively, innovatively and creatively, the individual engages with the alumni community and increase the members in the network. It will also require for the individual to work on events, such as reunions. Use of technology, social media, and digital platforms for this role will be an added advantage. The person will be closely working with the Human resources team.

YOU\'RE GOOD AT


Alumni Relations
  • On-boarding new alumni members and managing their database
  • Planning and executing a range of small and large-scale networking events
  • Designing and running diverse communication campaigns via email, social media, app and website posts, newsletters, etc.
  • Working with larger teams to drive projects and deliverables
  • Engaging with alumni members and providing them the support they seek
  • Finding ways to enable alumni engagement with existing employees
  • Managing the alumni database and applying analytics to churn out relevant information
  • Managing the budget and contributing to the overall strategy

Employee Engagement
  • Designing & delivering a series of Employee engagement programs across offices
  • Leading a team of volunteers to drive initiatives
  • Planning the overall engagement strategy and managing the budget
  • Evaluating the effectiveness of initiatives run and incorporating learning into future programs
  • Managing end-to-end activities like logistics, communications, planning, approvals, etc. for every event
  • Work closely with Location leaders to drive initiatives and strategy
  • Build and foster relationships across business functions and locations to ensure employees are engaged and informed no matter where they are based.
  • Support the Marketing and HR teams in the creation, communication and ongoing maintenance of their employee engagement activities to continually drive positive employee experiences.
  • Support the Marketing and HR teams in the creation, communication and ongoing maintenance of their DEI activities to continually drive positive employee experiences.


YOU BRING (EXPERIENCE & QUALIFICATIONS)


  • 6-8 years of relevant experience in alumni engagement work
  • Experience in a service industry preferably an MNC
  • Fluency in written and spoken English
  • Technical skills with proficiency in Excel analytics
  • Proficiency in Windows and Microsoft Office PowerPoint, Excel, and Word
  • Strong communication skills in both written and oral communication
  • Solid stakeholder management skills with the ability to communicate at all levels
  • Ability to demonstrate leadership qualities and be willing to take a hands on approach and also be able to excel in a large international company culture

YOU\'LL WORK WITH


BCG\xe2\x80\x99s marketing team drives the firm\xe2\x80\x99s reputation as a thought leader. We work to strengthen and protect BCG\xe2\x80\x99s brand, advance our business agenda, and partner with management to engage with our key audiences through tools such as global thought-leadership publications, public relations, alumni outreach, recruitment marketing, and social media.

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Job Detail

  • Job Id
    JD2996366
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    New Delhi, Delhi, India
  • Education
    Not mentioned
  • Experience
    Year