Job Description

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Strategy & Planning
Create social media strategies aligned to brand and business goals
Build monthly content plans, calendars & campaign ideas
Define platform-wise content approach (Instagram, LinkedIn, etc.)
Plan growth, engagement & performance strategies
Execution & Delivery (Very Important)
Oversee and execute daily posting, scheduling & publishing
Write / review captions, hooks & content directions
Coordinate with designers & video editors (or create yourself if needed)
Ensure timelines, quality & consistency across all accounts
Manage approvals & client communication
Campaigns & Performance
Plan and execute launches, campaigns & special days
Work with performance team on boosted posts & ads
Track insights, analyze what's working, and optimize content
Prepare monthly performance reports with actionable insights
Team & Client Handling
Be the main point of contact for assigned clients
Present strategies, ideas & plans confidently to clients
Mentor junior team members & interns
Ensure smooth internal workflow between strategy, design & content

Skills Required