Job Description

Senior Social Media ManagerRole

We're looking for a strategic and hands-on

Senior Social Media Manager

who can lead brand presence across platforms, drive engagement, and translate business goals into high-impact social content. This role goes beyond posting--you'll shape narratives, guide teams, and own results.

Key Responsibilities

Strategy & Planning

Develop platform-specific social media strategies aligned with brand and business objectives Build monthly/quarterly content calendars with clear themes and goals Identify trends, content opportunities, and cultural moments relevant to the brand

Content & Execution

Oversee creation of reels, carousels, static posts, stories, and campaigns Write or refine captions, hooks, CTAs, and content angles Ensure brand voice, tone, and visual consistency across platforms

Team & Collaboration

Lead and mentor junior social media executives/designers Coordinate with design, video, performance marketing, and brand teams Brief creators, influencers, and external partners when required

Performance & Optimization

Track performance metrics (reach, engagement, saves, leads, growth) Analyse insights and optimise content strategy based on data Prepare monthly performance reports with actionable learnings

Platform Management

Manage Instagram, Facebook, LinkedIn (and others as required) Stay updated with algorithm changes and platform best practices Plan and manage content for launches, events, and campaigns
Required Skills & Experience

3-5 years of experience managing social media for brands or agencies Strong understanding of Instagram, Facebook, LinkedIn content ecosystems Excellent copywriting and storytelling skills Ability to think creatively

and

strategically Experience leading teams and handling multiple brands/projects Data-driven mindset with strong analytical skills
Good to Have

Experience with performance-led content Influencer marketing exposure Knowledge of tools like Meta Business Suite, Hootsuite, Buffer, etc. Basic understanding of ads, funnels, and brand building
Job Type: Full-time

Pay: ₹30,000.00 - ₹45,000.00 per month

Benefits:

Paid sick time Paid time off
Application Question(s):

Do you have agency experience? Years of Experience as Social Media Manager
Work Location: In person