We are looking for a Senior SEO / AEO Manager with 7-10 years of hands-on eCommerce experience to lead organic growth initiatives across search, answer engines, and AI-driven discovery platforms. This role owns SEO strategy end-to-end technical, on-page, content, and off-page while expanding into AEO, structured data, and AI visibility across modern search experiences.
The ideal candidate has deep experience with eCommerce platforms like Magento, Shopify Plus, and WooCommerce, strong technical SEO expertise, and a proven track record of driving organic revenue growth for large-scale eCommerce properties. You will work closely with paid media, analytics, content, engineering, and automation teams to ensure SEO and AEO are embedded across all digital initiatives, including migrations and platform changes.
Key Responsibilities
Own and lead SEO and AEO strategy across multiple eCommerce properties to drive sustainable organic traffic, revenue, and visibility across search and AI-powered answer engines.
Define and execute technical SEO roadmaps, including crawlability, indexing, site architecture, Core Web Vitals, schema markup, and large-catalog optimization.
Lead on-page and content optimization strategies, aligning keyword research, search intent, and AI-friendly content structures.
Expand organic visibility into AEO, including optimization for featured snippets, People Also Ask, entity-based search, structured data, and AI-generated answers.
Partner with engineering and product teams on website migrations, replatforming, and major releases, ensuring SEO integrity and performance continuity.
Drive SEO input into website architecture decisions, including SaaS, PaaS, monolithic, and composable setups.
Collaborate with paid media teams to align SEO + PPC strategies, audience insights, and SERP coverage.
Own SEO performance measurement, dashboards, and reporting using GA4, GSC, GTM, and Looker Studio.
Oversee tracking implementation, including data layer validation, event tracking, schema validation, and attribution accuracy.
Analyze organic performance and translate data into clear, actionable recommendations for stakeholders and leadership.
Stay ahead of Google algorithm updates, AI search trends, and eCommerce SEO best practices, and proactively adapt strategies.
Contribute to process improvements, documentation, and SEO governance.
Requirements
7-10 years of experience in SEO for large-scale eCommerce websites.
Strong hands-on experience with at least Magento Open Source, and Adobe Commerce, and other ecommerce platforms like Shopify Plus, WooCommerce are a perk.
Proven experience managing complex website migrations, theme migrations and large catalogs without traffic or revenue loss.
Advanced expertise in technical SEO, including site architecture, crawl budget optimization, log file analysis, Core Web Vitals, and JavaScript SEO.
Demonstrated experience with AEO and AI-driven search optimization, including structured data, featured snippets, entity-based SEO, and search intent modeling.
Deep knowledge of SEO and crawling tools such as SEMrush, Screaming Frog, Google Search Console, SpyFu and related diagnostic platforms.
Strong proficiency in analytics and measurement tools, including:
+ Google Analytics 4 (GA4)
+ Google Tag Manager (GTM)
+ Looker Studio
Hands-on experience implementing, auditing, and validating data layers, custom events, enhanced conversions, and end-to-end tracking setups.
Strong command of eCommerce and SEO performance metrics, including organic revenue, conversion rate, assisted conversions, attribution models, and customer journey analysis.
Proven experience collaborating on CRO initiatives, including funnel analysis, UX insights, A/B testing support, landing page optimization, and translating SEO traffic into measurable conversion improvements.
Ability to analyze complex datasets, identify meaningful patterns, and translate insights into clear, actionable SEO and CRO strategies.
Demonstrated capability to connect performance data with business outcomes, informing roadmap prioritization and investment decisions.
Excellent communication, management, and leadership skills, with the ability to explain technical concepts to non-technical audiences.
Proven ability to manage multiple initiatives simultaneously in a fast-paced, cross-functional environment while maintaining attention to detail and strategic focus.
Preferred Qualifications
Google certifications (GA4, GTM, Google Ads Measurement).
Experience collaborating closely with content, CRO, and product teams.
Exposure to headless or composable commerce architectures.
* Experience aligning SEO strategy with marketing automation platforms such as Klaviyo or Dotdigital (SEO-to-lifecycle alignment).
Beware of fraud agents! do not pay money to get a job
MNCJobsIndia.com will not be responsible for any payment made to a third-party. All Terms of Use are applicable.