Job Description

Location: Sector 67, Gurgaon, Haryana (Onsite) Role Summary:Our client is looking for a Senior SEO, AI-SEO & ASO Associate to elevate organic visibility for both web and mobile platforms.The candidate will be responsible for SEO strategy, ASO optimization, keyword research, content strategy, and performance analytics. Key Responsibilities:Search Engine Optimization (SEO)- Develop & execute both on-page and off-page SEO strategies- Conduct keyword research and identify organic growth opportunities- Optimize meta tags, URLs, content, headings, and site structure- Improve website speed, mobile responsiveness, and technical health- Perform competitor research and backlink strategy development- Monitor performance using GA, GSC, and SEO tools- Collaborate with developers for technical SEO compliance- Build and manage SEO-driven content strategyApp Store Optimization (ASO)- Optimize titles, descriptions, keywords, screenshots, videos for Play Store & App Store- Conduct app-level competitor analysis- Collaborate with design & development teams for better UI/UX- Track rankings, user reviews, downloads & enhance app visibility- Support ASO-based paid marketing campaigns- Analyze metrics and implement continuous improvements Skills & Experience We Are Looking For:4-6 years of proven experience in SEO, LLM/AI SEO & ASOStrong understanding of search and app store algorithmsProficiency in HTML, CSS, JavaScript and technical website optimizationExcellent analytical ability and data-driven approachStrong understanding of SEO + ASO content marketingUp-to-date with latest trends, algorithm updates & best practicesExcellent communication and reporting skills (ref:updazz.com)

Skills Required