Job Description

Senior Sales & Marketing Manager

Company:

Liasotech Private Limited

- Jamshedpur, Jharkhand
(Manufacturer of Oil Filtration Machines & Provider of AMC/ARC Services to Power, Steel, Iron & Chemical Industries)

Position Overview

We are seeking a

strategic and result-driven Senior Sales & Marketing Manager

to lead our national and regional sales operations and drive marketing excellence. This leadership role demands strong business acumen, the ability to develop high-performing teams, and deep knowledge of industrial equipment sales (preferably oil filtration or related heavy-engineering solutions). The ideal candidate will champion growth, nurture key accounts, and position Liasotech as a preferred partner for leading power, steel, iron, and chemical companies.

Key Responsibilities

Strategic Leadership

Develop and execute

long-term sales & marketing strategies

aligned with corporate goals and revenue targets. Identify emerging market trends, competitor activities, and new business opportunities across India. Lead annual budgeting, forecasting, and performance reviews for the sales & marketing division.

Business Development & Key Account Management

Expand client base in

power, steel, iron, and chemical industries

, focusing on turnkey projects and AMC/ARC contracts. Negotiate high-value contracts, manage key customer relationships, and maintain C-suite level engagement. Drive brand positioning and thought leadership in oil filtration technology.

Team & Operational Excellence

Build, mentor, and retain a high-performing

sales and marketing team

with a culture of accountability and continuous improvement. Implement robust CRM systems, sales analytics, and pipeline management for accurate reporting. Collaborate with production, engineering, and service teams to ensure seamless order execution and customer satisfaction.

Marketing & Communication

Oversee

digital and offline marketing campaigns

, industrial exhibitions, and product launches. Strengthen brand presence through technical presentations, case studies, and customer education initiatives.

Leadership Competencies

Strategic Vision & Execution

- Ability to translate corporate objectives into actionable sales and marketing plans.

Influence & Negotiation

- Proven success in closing large industrial deals and managing high-stake negotiations.

Team Development

- Strong mentoring skills, fostering innovation and accountability.

Analytical Thinking

- Data-driven decision making with a focus on ROI and market intelligence.

Customer-Centric Mindset

- Building long-term, trust-based partnerships.

Qualifications & Experience

Education:

MBA/PGDM in Marketing or equivalent preferred; B.Tech/BE in Mechanical/Industrial Engineering is an advantage.

Experience:

Minimum

07-15 years

of progressive sales & marketing leadership in heavy engineering, industrial machinery, or oil filtration systems. Demonstrated track record of

large-ticket B2B sales

, preferably with PSU/large corporate clients. Strong knowledge of AMC/ARC service business models.

Location & Travel

Base Location:

Jamshedpur, Jharkhand

Travel:

Frequent travel across India for client visits, trade fairs, and strategic meetings.

Compensation & Benefits (Indicative Jamshedpur Market Range)

Competitive CTC:

(negotiable for exceptional candidates) Performance-based incentives, annual bonuses, company-provided travel allowances, and executive benefits. Provident Fund, medical insurance, and other statutory benefits.

Reporting To:

Chief Operating Officer (COO) / Managing Director

Job Type: Full-time

Pay: ₹40,000.00 - ₹60,000.00 per month

Benefits:

Cell phone reimbursement Flexible schedule Internet reimbursement Leave encashment Paid sick time Paid time off Provident Fund
Ability to commute/relocate:

Jamshedpur, Jharkhand: Reliably commute or planning to relocate before starting work (Required)
Education:

Master's (Required)
Experience:

B2B sales: 7 years (Required)
Language:

English (Required)
Location:

Jamshedpur, Jharkhand (Required)
Willingness to travel:

100% (Required)
Work Location: In person