Job Description

Role : Retention Marketer || Klaviyo Specialist | Inbound Email Marketer

We're seeking a Retention Marketing Manager who can take full ownership of the customer lifecycle and drive growth through strategic, data-led retention campaigns. This is a high-impact role where you'll be responsible for turning first-time buyers into repeat customers and maximizing customer lifetime value.

Role Highlights:

Build and manage automated lifecycle campaigns across email, WhatsApp, and SMS Own retention strategy and execution, including segmentation, personalization, and funnel optimization Set up and optimize email workflows, including welcome, cart abandonment, post-purchase, and reactivation Launch and manage WhatsApp campaigns using tools like Interakt, Bitespeed, or WATI Collaborate with growth, product, and design teams to ensure cohesive customer journeys Monitor and analyze key retention metrics including repeat rate, CLTV, CAC payback, and campaign ROI Continuously A/B test messaging, creatives, and workflows to improve engagement and conversion rates

Requirements:

4-6 years of hands-on experience in retention, lifecycle, or CRM marketing in a D2C or eCommerce environment Proficient with tools such as Klaviyo, MoEngage, Interakt, Shopify, and Google Analytics Strong understanding of customer segmentation, automation flows, and data-driven campaign planning Proven track record of increasing customer retention and driving revenue through lifecycle marketing Excellent copywriting, analytical, and cross-functional collaboration skills

What we Offer:

Remote and flexible working culture Competitive compensation based on experience An opportunity to work with a fast-growing D2C brand and take ownership of a core growth function A collaborative, ambitious, and supportive team environment
If you're passionate about building long-term customer relationships and driving meaningful growth through retention marketing, we'd love to hear from you.

Job Type: Permanent

Pay: From ?20,000.00 per month

Schedule:

* Day shift