We're seeking an innovative Senior Product Manager to lead Amazon Pay's growth initiatives, with a primary focus on driving traffic to Amazon Pay and increasing adoption across its various use-cases. This role will be crucial in optimizing navigation paths, developing marketing technology solutions, and enhancing the Amazon Pay homepage experience to boost customer engagement and usage.
Key job responsibilities
Key Responsibilities:
Own and optimize the customer journey to Amazon Pay across multiple navigation touchpoints within Amazon's ecosystem, with the goal of increasing discoverability and adoption
Develop and execute strategies to drive traffic to Amazon Pay, highlighting its diverse use-cases (e.g., online purchases, bill payments, peer-to-peer transfers)
Lead the redesign and continuous improvement of the Amazon Pay homepage, focusing on user experience, feature showcase, conversion optimization, latency and availability of page
Create and manage marketing technology products including push notifications, WhatsApp channels, and email campaigns to promote Amazon Pay use-cases and drive user engagement
Collaborate with UX/UI teams to design intuitive, conversion-focused interfaces for Amazon Pay integration points
Partner with analytics teams to establish measurement frameworks for traffic sources, use-case adoption, and homepage engagement
Work cross-functionally with Engineering, Marketing, and Business Development teams to implement high-impact features that showcase Amazon Pay's value proposition
Define and track key performance indicators (KPIs) for Amazon Pay traffic growth, use-case adoption, and homepage effectiveness
BASIC QUALIFICATIONS
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Bachelor's degree
Experience owning/driving roadmap strategy and definition
Experience with feature delivery and tradeoffs of a product
Experience contributing to engineering discussions around technology decisions and strategy related to a product
Experience managing technical products or online services
End to End delivery - from creating a BRD, making phasing decisions, creating GTMs, analysing post launch metrics and continuous iteration, making trade-off decisions, etc
End to End delivery - from creating a BRD, making phasing decisions, creating GTMs, analysing post launch metrics and continuous iteration, making trade-off decisions, etc
Data oriented approach - a keen eye for numbers and the ability to derive insights and product decisions-based numbers. Ability to handle ambiguous situations where limited information is available. Solid grasp on statistical techniques for experimentation and analysis is an added advantage.
Stakeholder management - ability to work effectively across both internal and external industry leaders; negotiate complex topics and resolve conflicts.
PREFERRED QUALIFICATIONS
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Proficiency in data tools like SQL, Quicksight, Figma, weblabs is an added advantage
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