Job Description

Ready to shape the future of work

At Genpact, we don't just adapt to change--we drive it. AI and digital innovation are redefining industries, and we're leading the charge. Genpact's AI Gigafactory, our industry-first accelerator, is an example of how we're scaling advanced technology solutions to help global enterprises work smarter, grow faster, and transform at scale. From large-scale models to agentic AI, our breakthrough solutions tackle companies' most complex challenges.
If you thrive in a fast-moving, tech-driven environment, love solving real-world problems, and want to be part of a team that's shaping the future, this is your moment.
Genpact (NYSE: G) is an advanced technology services and solutions company that delivers lasting value for leading enterprises globally. Through our deep business knowledge, operational excellence, and cutting-edge solutions - we help companies across industries get ahead and stay ahead. Powered by curiosity, courage, and innovation, our teams implement data, technology, and AI to create tomorrow, today. Get to know us at genpact.com and on LinkedIn, X, YouTube, and Facebook.
Inviting applications for the role of Senior Process Associate, Campaign Manager
In this role, you will work in a pod structure with Client Success Managers to support our
largest clients, providing strategic insights and recommendations for SEM and display advertising
campaigns.
Responsibilities
An Executive Accounts CM will need to be able to prioritize and load balance across several platforms and clients within specific service level agreements (SLAs) and expectations. Job duties may include:
Serving as a clients' campaign manager
Completing digital ad campaign reviews (providing detailed recommendations on optimization enhancements to improve our clients' performance metrics)
Optimizing PPC campaigns in order to increase campaign success
Updating and/or creating pacing reports for campaigns
Creating campaigns within our platform
Providing weekly/monthly/ad hoc reporting
Providing miscellaneous research as needed
Updating ads for digital media
Reviewing keywords and providing feedback on potential keyword strategies
Join client meetings as needed and be comfortable presenting findings and analysis as needed
Build rapport with internal team members through routine and scheduled meetings
Develop & advise on marketing strategies as well as assessing feasibility based on the client expectations, and identifying marketing and advertising opportunities for our clients
Execute budgets and strategies to meet specific client goals/needs
Monitor, evaluate, and leverage standard processes to manage and improve SEM/display campaign performance across LOCALiQ's publisher networks to determine improvement opportunities
Troubleshoot performance issues using digital advertising best practices while creating new, innovative solutions to meet the changing needs of our clients
Drive campaign ROI and leverage client relationships to assist the sales team in growing accounts
Incorporate constantly evolving technologies and processes into the client solution delivery process
Qualifications we seek in you!
Minimum Qualifications
Good years of experience in the digital space, in an agency environment, or in-house equivalent
Rich campaign management experience
Exceptional written and verbal communication skills with the ability to effectively communicate digital marketing concepts
Bachelor's degree in marketing, Communications, Public relations or related fields
Advanced knowledge and understanding of SEM, SEO, social, email marketing, display, and an understanding of new media consumer behaviors and trends
Preferred qualifications
Ability to load balance, prioritize and manage heavy workloads with flexibility to rapidly shift priorities based on organizational needs
Creative thinker with strong time management, and organizational skills with exceptional attention to detail
Why join Genpact

• Be a transformation leader - Work at the cutting edge of AI, automation, and digital innovation
• Make an impact - Drive change for global enterprises and solve business challenges that matter
• Accelerate your career -- Get hands-on experience, mentorship, and continuous learning opportunities
• Work with the best - Join 140,000+ bold thinkers and problem-solvers who push boundaries every day
• Thrive in a values-driven culture - Our courage, curiosity, and incisiveness - built on a foundation of integrity and inclusion - allow your ideas to fuel progress

Come join the tech shapers and growth makers at Genpact and take your career in the only direction that matters: Up.
Let's build tomorrow together.
Genpact is an Equal Opportunity Employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability or any other characteristic protected by applicable laws. Genpact is committed to creating a dynamic work environment that values respect and integrity, customer focus, and innovation.
Furthermore, please do note that Genpact does not charge fees to process job applications and applicants are not required to pay to participate in our hiring process in any other way. Examples of such scams include purchasing a 'starter kit,' paying to apply, or purchasing equipment or training.