Job Description

Job Title:

Senior Marketing Manager

Location:

- Jharkhand

Experience:

Minimum 10 years in healthcare marketing or a related field

Roles & Responsibilities:

Develop and implement marketing strategies to promote hospital services and specialties. Conduct regular field visits to develop referral networks with doctors, clinics, diagnostic centers, etc. Plan and monitor marketing campaigns aligned with the hospital's goals and KPIs. Prepare and present regular reports using Excel, Google Sheets, and CRM tools. Monitor and analyze performance through systems such as KRA, KPI, and SOP frameworks. Coordinate with digital marketing teams/agencies to run and evaluate online campaigns. Maintain and update records related to leads, outreach, and conversion tracking via CRM. Build brand awareness in the local market through events, health camps, and targeted outreach. Represent the hospital professionally in community and industry events.

Requirements & Skill

Gender:

Male

Education:

Bachelor's degree (MBA in Marketing or Healthcare Management preferred) Proficient in MS Excel, Google Sheets, and report generation Working knowledge of CRM software and online marketing platforms Familiar with KPI/KRA/SOP frameworks

Language:

Must be fluent in

Hindi and English

Mobility:

Must have own

bike or vehicle

and be willing to travel locally for fieldwork

Salary - 50k to 60k with CTC

Job Type: Full-time

Pay: ₹50,000.00 - ₹60,000.00 per month

Experience:

healthcare marketing or a related field: 10 years (Required)
Work Location: In person