Job Description

Job Title:

Senior Marketing Manager

Location:

chennai

Department:

Marketing & Sales

Industry:

Aluminium Die-Casting Manufacturing

Experience Level:

10+ Years

Reports To:

Director of Sales & Marketing / Managing Director

Key Responsibilities:

Marketing Strategy Development:

Design and implement B2B marketing strategies aligned with business objectives, targeting OEMs and industrial clients in relevant sectors.

Sales Conversion Leadership:

Identify high-potential leads and oversee the sales funnel from prospecting to deal closure, ensuring measurable conversion improvements.

Lead Generation:

Collaborate with sales teams to generate qualified leads through trade shows, digital platforms, technical seminars, and direct industry outreach.

Market & Competitor Analysis:

Conduct ongoing market research, industry trend monitoring, and competitor benchmarking to inform business strategies.

Product Positioning & Promotion:

Work closely with engineering and product development teams to position technical capabilities effectively in marketing materials and proposals.

Client Relationship Management:

Cultivate long-term relationships with key clients and decision-makers to drive repeat business and customer loyalty.

Budget Management:

Develop and manage the marketing budget, ensuring ROI-driven campaigns and activities.

Team Leadership:

Manage and mentor a small marketing team, fostering collaboration between marketing, sales, and technical departments.

Qualifications & Skills:

Bachelor's or Master's degree in Marketing, Business Administration, or a related field. 10+ years of experience in marketing and sales within the

manufacturing industry

, preferably in

aluminium die-casting, automotive components, or precision engineering

. Demonstrated success in driving

sales conversions

and achieving revenue growth targets. Strong understanding of B2B marketing dynamics, especially in industrial or OEM sales environments. Experience with CRM systems, digital marketing tools, and industrial sales platforms. Excellent communication, negotiation, and leadership skills. Willingness to travel domestically and internationally as needed.

What We Offer:

Competitive salary and performance-based incentives Opportunity to be part of a fast-growing company with cutting-edge manufacturing capabilities Collaborative and dynamic work environment Exposure to global markets and industry leaders

How to Apply:

Please submit your resume and a cover letter detailing your relevant experience to hr@tspcindia.com .

Job Types: Full-time, Permanent

Pay: From ?20,000.00 per month

Benefits:

Food provided Leave encashment Paid sick time Provident Fund
Experience:

diecast manufacturing: 6 years (Preferred)
Language:

English (Required) Hindi (Required)
Work Location: In person