Job Description

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JOB DESCRIPTION
I. JOB DETAILS
Job Title
Senior Manager (PSU Sales) - Sales & Marketing
Reporting Supervisor
Head - Sales & Marketing
II. JOB PURPOSE
To achieve revenue targets for PSU channel through timely planning and execution of agreed plans.
III. KEY RESPONSIBILITIES
Core Responsibilities

• To achieve monthly and annual revenue targets.
• Managing team of 3 PSU Sales Team members.
• To devise monthly and yearly plans & review the progress.
• To develop good relationships with senior PSU & Govt institutions 'contacts to drive business growth.
• To project monthly revenue and to create bridge plan for any deficit at any unit.
• To manage PSU Sales Team at units and drive them towards organizational goals.
• Analyses market trends and utilize market intelligence to drive innovation.
• To build and utilize business network for generating new business.
• Build and sustain rapport with key accounts by making periodic visits, exploring their specific needs and anticipating new opportunities.
• To ensure timely collection for the credit sales.
• To prepare daily MIS relates to PSU channel
• To demonstrate relations with internal clinicians
• To track the 'sales peoples' performance on daily basis with various MIS tools
• To provide data linked feedback to the sales team.
• To make periodic business reports on daily output and further plan of actions and strategies.
• To be well groomed, punctual & adhere to company policies & practices.
• To Comply with the service quality Process, environmental & occupational issues & policies of the respective areas.
• To build relationship with PSU's referred authorities.
• To demonstrate complete knowledge about product, area and competitors.
• To make sales calls to medical professionals and institutions.
• To track the 'doctors' performance over a period of time.
• To provide market linked feedback to the marketing team.
• To make periodic business reports on daily output and further plan of actions and strategies.
• To settle bills on E-Prapti.
• Collect payment as well as bill details from PSU.
• To Participate of key Doctors in MAX CME's as well as participating in key CME's organized by target segment Doctors.
• To achieve the target revenue from the assign territory intern and inter department.

IV. KEY PERFORMANCE INDICATORS
Measurable Deliverables

• Revenue

• Revenue
• EBIDTA
• Market audits
• Increase in footfall
• Timely collections for credit sales
• Addition of new accounts to the business
• Sales activations at PSU's & Govt. organizations.
• Budget variance
• Sustain the existing, and make the business drive from non-movers.
• Statutory Compliance - 100 %
• Brand Awareness in users & Medical Professionals
• Managing upcountry OPDs in PSU/ Govt. / Public Corporates
• Regular visits to accounts on a periodic basis

V. JOB REQUIREMENTS
Minimum Qualifications
Graduate (Preferred MBA / PG in Sales & Marketing)
Experience
15-20 years of relevant experience in Sales & Marketing, preferably in healthcare industry else in an organization of relevance & repute
Behavioural Skills

• Good Communication skills.
• Good Interpersonal skills.
• Ability to handle multiple tasks.
• Ability to analyze critical situations
• Self-motivated and a go-getter.
• People management & leadership skills

Technical Skills

• Good working knowledge of MS-Office.

Language Skills
English & Hindi
VI. KEY INTERACTIONS
Key Internal Contacts
Key External Contacts

• HR, Head-Operations,
• Functional Heads
• Finance
• OPD & IPD
• I.T. & all Doctors

• Vendors
• PSU's & Govt. organizations.

Skills Required