In your new role you will:
Contributing as a Product Marketing key interface for automotive Microcontrollers
Contribute significantly to the development of next generation PSOC automotive
Micro-controller strategy and related content for Infineon overall strategy
Contribute significantly to the development of PSOC automotive Microcontroller ideas with a focus on evolving automotive/E-Architecture
Contribute significantly to the value proposition for the Infineon automotive Microcontrollers Analyze markets / focus applications/competitors down to the product level
Develop business case for PSOC automotive Microcontroller
Align with x-PL Marketing on positioning of the PSOC automotive Microcontroller
Contribute to the development of microcontroller roadmap for critical products, including software content
Develop a market introduction plan and support product-focused as well as application focused
G2M (go-to-market) activities
Create and roll out the pricing strategy, together with the strategy and ensuring profitable growth
Create and support the creation of product-related material for customer communication
You are best equipped for this task if you have:A university master's degree in Electrical Engineering, Microelectronics, or Economics with a strong familiarity of the automotive microcontroller market
At least 5 years of experience in product or application marketing, business development or application engineering for microcontroller
Thorough understanding of microcontrollers within automotive applications
Technical- or application understanding in the areas of HMI, powertrain, BMS, smart sensing, body-ECUs
Strong emphasis on roadmap execution, winning projects and driving revenue.
International networking skills and the willingness to travel
Are a team player, enjoy working in a multicultural environment and have a passion for profit
Comprehensive knowledge of the automotive semiconductors market
Fluent English skills
Able to cope with high-complexity contexts and to consolidate strategies for management decision-making
Excellent communication skills with the ability to collaborate and work closely with all levels in a global, matrix environment
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