Job Description

Job Title:

Senior Manager - Performance Marketing

(Biddable)

Location:

Malad, Mumbai

Experience:

4+ Years

Salary:

?13 - 20 LPA

Joining:

Immediate Joiner Preferred



We are looking for a

Senior Manager - Performance Marketing (Biddable)

with strong hands-on experience in managing and scaling paid media campaigns for

D2C brands

. The ideal candidate should have deep expertise across

Google Ads, Meta Ads, and DV360

, with a performance-driven mindset focused on growth,

ROI

, and customer acquisition.

Key Responsibilities

Plan, execute, and optimize performance marketing campaigns across:

Google Ads (Search, Display, Shopping, YouTube

)

Meta Ads (Facebook & Instagram)

DV360

Drive

customer acquisition, revenue growth, and ROAS

for

D2C brands

. Manage and scale high-budget campaigns with a strong focus on performance metrics. Own end-to-end campaign strategy including audience targeting, creatives, bidding, and budget allocation. Analyze campaign performance and provide actionable insights using data. Work closely with creative, content, and analytics teams to improve ad performance. Identify new growth opportunities through experimentation (A/B testing, new formats, new audiences). Monitor industry trends, platform updates, and competitor strategies. Prepare performance reports and present insights to stakeholders. Manage external agencies/vendors if required.
Required Skills & Expertise

4+ years

of experience in

Performance Marketing / Paid Media

. Strong hands-on experience with:

Google Ads

Meta Ads (Facebook & Instagram)

DV360

Proven experience in handling

D2C brands

. Strong understanding of:

Conversion tracking (GA4, Google Tag Manager, Pixels)

Funnel-based marketing strategies Attribution models and performance measurement Experience managing large budgets and optimizing for

ROAS, CPA, CAC, LTV

. Data-driven mindset with strong analytical skills. Ability to interpret performance data and translate it into growth strategies. Experience with

A/B testing,

audience segmentation

, and creative optimization.
Good to Have (Added Skills)

Experience with

App Marketing

(UAC, App Install & Engagement campaigns). Knowledge of

CRO (Conversion Rate Optimization)

and landing page optimization. Familiarity with marketing automation and CRM tools. Experience with marketplaces and omnichannel performance campaigns. Strong stakeholder management and communication skills. Leadership or team-handling experience is a plus.
Why Join Us?

Opportunity to work with fast-growing

D2C brands

High ownership and impact-driven role Competitive salary and growth opportunities Dynamic and performance-focused culture
Job Types: Full-time, Permanent

Pay: ?1,300,000.00 - ?2,000,000.00 per year

Benefits:

Cell phone reimbursement Flexible schedule Health insurance Internet reimbursement Leave encashment Life insurance Paid sick time Provident Fund
Application Question(s):

Are you Immediate joiner ? Are from Mumbai ? Write your location.
Experience:

Performance Marketing: 4 years (Required) Goggle Ads , Meta Ads: 4 years (Required)
Location:

Malad, Mumbai, Maharashtra (Required)
Work Location: In person