This position is responsible for building and implementing solutions to drive the performance
marketing analytics initiates for the Ecommerce vertical of the business
Must have Excel experience Good to have Python experience
Key Stakeholders: Internal
Sales, Operations & Ecommerce Teams
Key Stakeholders: External
External Agencies
Reporting Structure
Sr.GM Ecommerce & Business Analytics
Experience
3+ yrs of Analytics Tools MS Excel, Good to have Python
Understanding of SEM and SEO strategies and practices
Understanding of PPC campaigns
Exploratory Data Analysis Data Preparation, Data Exploration, and Data Visualization.
Descriptive , Diagnostic and Prescriptive Analytics
Competencies
oMust have excel knowledge, good to have Python knowledge
oHe/she will interact and at times work with external partners in the industry to ensure that they remain
abreast with the knowledge in ecommerce space
oIn depth understanding of SEO, SEM PPC campaigns
oGood to have prior knowledge of ecommerce marketplace advertising set up
oExcellent written and verbal communication skills
oStrong understanding of the interplay between technology, business data
oExcellent knowledge of Pharma/Consumer goods domain to identify opportunities
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