Senior Influencer Marketing Specialist

Year    TN, IN, India

Job Description

Job Information




Date Opened


01/20/2026

Job Type


Full time

Industry


Marketing

Work Experience


1-3 years

Salary


30K-40K

City


Perambur Purasawalkam

State/Province


Tamil Nadu

Country


India

Zip/Postal Code


600084

About Us




One of India's largest digital marketing agencies. For more than a decade, echoVME Digital is a name synonymous with quality Digital Marketing services in Chennai.




Roles & Responsibilities





Execute influencer marketing campaigns aligned with brand and client objectives. Identify, shortlist, and onboard influencers based on niche relevance, audience demographics, and engagement metrics. Manage end-to-end influencer coordination, outreach, follow-ups, negotiations, and day-to-day communication. Build and maintain strong working relationships with influencers to enable repeat collaborations. Draft and personalise influencer outreach messages for each campaign. Negotiate deliverables, timelines, and commercials within defined budgets. Maintain and update the Influencer Management Sheet / Database with accurate and complete data. Track influencer content delivery across formats (posts, reels, stories, videos) and ensure timely publishing. Coordinate with internal teams (content, accounts, performance) to ensure smooth campaign execution. Monitor campaign performance and assist in preparing performance reports and insights.

Requirements



Desired Candidate Profile





Strong interest in influencer marketing and creator ecosystems. Detail-oriented with excellent coordination and communication skills. Comfortable managing multiple campaigns simultaneously. Proactive, execution-focused, and deadline-driven.

Required Candidate profile





Bachelor's degree in Marketing, Communications, or a related field. 1-3 years of hands-on experience in influencer marketing or digital marketing roles. Familiarity with Instagram, YouTube, and influencer discovery tools. Proficient in Excel/Google Sheets for tracking and reporting. * Experience with paid and barter collaborations preferred.

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Job Detail

  • Job Id
    JD5150348
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    TN, IN, India
  • Education
    Not mentioned
  • Experience
    Year