Job Description

About Us

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MicroSave Consulting (MSC) is a boutique consulting firm that has, for 25 years, pushed the world towards meaningful financial, social, and economic inclusion. With over 300 staff of different nationalities and varied expertise, we are proud to be working in over 68 developing countries. We partner with participants in financial services, enterprise, agriculture and health ecosystems to achieve sustainable performance improvements and unlock enduring value. Our clients include governments, donors, private sector corporations, and local businesses. We can help you seize the digital opportunity, address the mass market, and future-proof your operations.

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We are looking for a proactive, creative, and performance-driven Senior Executive - Marketing & Communications to strengthen our brand presence and communication impact.

This role is ideal for someone with a strong foundation in content strategy, digital marketing, website and media management, and brand storytelling. You will support the development and execution of 360-degree marketing and communication strategies across digital, print, paid, and earned media channels.

Strategic communication & brand management Support the implementation of integrated communication strategies aligned with business and brand objectives Ensure consistent brand messaging across all touchpoints, internal and external Assist in positioning leadership and practice areas through creative storytelling and sector insights.
Content creation & management

Develop, edit, and manage compelling content for social media, and digital campaigns Coordinate with internal teams and external agencies for creative production (graphic, video, audio) Align content calendars with key organizational milestones and campaigns. Paid marketing & campaign Execution Plan and execute paid digital marketing campaigns across Google Ads, LinkedIn, X, and other relevant platforms. Monitor ad performance metrics (CPC, CTR, conversions) and optimize campaign ROI Work closely with external vendors/agencies for media planning and execution
Website & SEO managementManage and update website content (WordPress, Drupal, or similar CMS platforms) Ensure SEO optimization for all key pages and lead generation performance Track web analytics (Google Analytics, Search Console) and ensure UI/UX consistency Social media & community engagement Manage content calendar and posting for social media handles (LinkedIn, X/Twitter, YouTube, Instagram, etc.) Boost engagement and follower growth via strategic campaigns and performance tracking Leverage trending content formats (reels, stories, polls, LinkedIn carousels) to enhance brand visibility Internal communications & event support Create internal newsletters and leadership updates, Support execution of corporate events, webinars, launches, and stakeholder engagements Coordinate with design, admin, and capability teams for seamless communication execution
Required qualifications & experience

Master's degree in Marketing, Communications, Journalism, Media Studies, or a related field 5 years of relevant work experience in B2B, consulting, development, BFSI, or tech sectors Demonstrated experience in digital marketing, website management, PR, and content creation Strong command of communication tools: WordPress, Google Ads, Meta Business Suite, Google Analytics, Canva/Adobe Suite, Mailchimp/Zoho/HubSpot Exceptional writing, editing, and proofing skills with a keen eye for detail Analytical mindset with ability to measure and report on campaign performance.
Preferred skills

Working knowledge of SEO/SEM best practices and tools Experience in planning and running paid media campaigns Familiarity with influencer marketing and community-building strategies Ability to multitask and prioritize under tight timelines A collaborative attitude with a strong sense of ownership and creativity Ability to work effectively with cross-functional and cross-cultural teams to achieve common goals Willingness to take calculated risks and explore new approaches Commitment to encouraging innovation and fostering growth within the team

Requirements

Key Skills

Develop, edit, and manage compelling content for social media, and digital campaigns Coordinate with internal teams and external agencies for creative production (graphic, video, audio) Align content calendars with key organizational milestones and campaigns Plan and execute paid digital marketing campaigns across Google Ads, LinkedIn, X, and other relevant platforms Monitor ad performance metrics (CPC, CTR, conversions) and optimize campaign ROI Manage and update website content (WordPress, Drupal, or similar CMS platforms)

Job Information

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Job Title


Senior Executive
Industry


Consulting
Experience


5 Masters
City


Lucknow
State/Province


Uttar Pradesh
Country


India
Zip/Postal Code


NA