Senior Executive

Year    RJ, IN, India

Job Description

Senior Executive - Marketing & IT ()Position Overview



The Senior Executive for Marketing & IT plays a dual-role responsible for supporting the organization's marketing initiatives while managing digital systems, technology tools, and IT-enabled marketing processes. This position ensures seamless coordination between marketing activities and technology operations to enhance brand visibility, customer engagement, and internal efficiency.

Key ResponsibilitiesMarketing Responsibilities



Assist in planning and executing marketing campaigns (digital, social media, email, events). Create and manage content for social media platforms, website, and promotional materials. Conduct market research to identify trends, competitor activities, and customer preferences. Support brand development and ensure consistent messaging across all channels. Coordinate with sales teams to align marketing efforts with business goals. Track campaign performance and prepare reports on ROI and engagement.

IT Responsibilities



Manage and maintain company hardware, software, and basic network functions. Provide first-level IT support to employees (troubleshooting, system setup, updates). Support digital marketing systems, including CRM tools, websites, analytics, and automation platforms. Ensure data security and proper backups for marketing-related digital assets. Collaborate with external tech vendors for website updates, digital tools, and IT services.

Cross-Functional Responsibilities



Support digital transformation initiatives within the marketing department. Improve the use of technology in marketing -- analytics, automation, lead management, and reporting. Help integrate IT systems with marketing platforms to improve efficiency. Provide insights on new digital tools or technologies that can enhance marketing performance.

QualificationsEducation



Bachelor's degree in Marketing, Information Technology, Business, or related field.

Experience



2-5 years of experience in marketing, IT support, or a combined digital role. Experience with digital marketing tools, social media platforms, and analytics is preferred. Basic understanding of IT systems, hardware/software troubleshooting, and digital tools.

Technical Skills



Knowledge of digital marketing platforms (social media, email tools, website CMS). Familiarity with basic IT troubleshooting and system maintenance. Experience with CRM systems, analytics dashboards, and marketing automation is an advantage. Strong proficiency in MS Office or Google Workspace.

Soft Skills



Good communication and presentation skills. Strong multitasking and organizational abilities. Problem-solving mindset with attention to detail. Ability to coordinate with both technical and marketing teams.
Job Types: Full-time, Permanent

Pay: ?20,000.00 - ?30,000.00 per month

Benefits:

Health insurance
Work Location: In person

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Job Detail

  • Job Id
    JD4801288
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    RJ, IN, India
  • Education
    Not mentioned
  • Experience
    Year