Job Description

We are looking for a detail-oriented and research-driven copywriter to craft compelling content for our domestic and global audiences. This role requires expertise in writing and editing program brochures, career guides, one-pagers, mailers, and other in-depth marketing assets while ensuring clarity, accuracy, and brand consistency.

Key Responsibilities:Develop comprehensive long-form content assets such as brochures, career guides, curriculum guides, project reports, and more to support program marketing and learner engagement. Edit and proofread all marketing materials to ensure clarity, consistency, grammatical accuracy, and adherence to brand tone. Maintain and manage a structured content calendar to ensure timely delivery and updates of all long-form assets. Review content created by junior writers, providing constructive feedback and mentorship to improve content quality and team capabilities. Collaborate with cross-functional teams, including designers, internal stakeholders, and marketing teams, to develop new content and update existing materials based on evolving requirements. Conduct in-depth secondary research to generate insightful and informative content on emerging technologies, industry trends, and the evolving edtech landscape. Work on data-driven research reports by filtering, analyzing, and presenting information in a clear and structured format. Write high-performing ad copy and blog articles aimed at promoting programs across digital channels and driving lead generation. Analyze and collect performance data to develop impactful marketing assets.


Qualifications


What We're Looking For:Strong research skills with the ability to distill complex topics into clear, compelling narratives. Exceptional editing and proofreading skills, with keen attention to detail. Experience in writing long-form content, preferably in edtech or related industries. A solid grasp of marketing and brand storytelling for a US audience. Proficiency in maintaining brand voice and consistency across all platforms. Ability to liaise with multiple stakeholders and work collaboratively. * A structured and organized approach to content planning and execution.