Job Description

Senior Editor & Content Strategist- Unstop is looking for a full-time Senior Editor & Content Strategist who can devise a content strategy that leads to maximum and sustained audience engagement, someone who can create and enforce an effective plan for producing content.Roles and Responsibilities :- Working with a team of Content Creators to come up with unique content ideas- Assigning blog posts to writers and aiming at building quality traffic to our website- Planning, designing, creating, editing, and publishing relevant content- Overseeing the writing style and tone for all content- Conducting business communications involving emails- Managing the content marketing strategy of the company- Brainstorming creative ways of engaging the audience online- Strategizing content pillars and sub pillars- Conducting thorough audits to determine what content should be kept, edited, rewritten, and more- Delivering quality writing pieces that appeal to our audiences, attract customers and boost brand awareness- Managing content marketing campaigns and implementing the best SEO practicesRequirements :- Samples of your work or portfolio of your published articles- Good analytical abilities to spot patterns and trends in content marketing data- Leadership qualities and team-building skills- Ability to develop own ideas, take initiative and assume responsibility- A deep understanding of consumers and what motivates them online- Excellent writing and editing skills in English- Creative vision, collaboration & storytelling skills- Great research, organizational, and learning skills- Attention to detailExperience :- Proven work experience (2-5 years) as a Content Strategist, Content Manager or similar role- Hands-on experience with Content Management Systems (e.g. WordPress)- Experience in handling and strategizing marketing campaigns- Familiarity with web publications, SEO guidelines and keyword research tools- Experience doing research using multiple sources (ref:updazz.com)