Job Description

Job Title: Senior Digital Marketing Specialist - Night Shift (USA Market)

Location: Ahmedabad, India

Position: On-site, Full-time

Working Hours: NIGHT SHIFT (6:00 Pm to 3:00 AM)

Notice Period: Immediate With-in 15 Days

Experience: 4 to 5+ years (Mid to Senior Level)

Who are we:

Mintex Inc. is a USA-based staffing firm located in Edison, New Jersey, with expertise in various industries including Healthcare, IT, Engineering, Finance & Accounting, Legal, and Oil & Gas. Our services range from contract and temporary staffing to recruitment process outsourcing (RPO), tailored to meet the specific needs of each industry. With a client-centric approach and a nationwide reach, we aim to empower businesses and individuals through innovative staffing solutions.

Role Overview:

We are seeking a Senior Digital Marketing Specialist to lead our online brand presence and digital campaigns in alignment with the US market. You will be responsible for managing marketing strategies across all digital platforms, ensuring high engagement, driving leads, and boosting our staffing brand visibility.

Key Responsibilities:

Plan, create, and post engaging content across all major social media platforms (LinkedIn, Instagram, Facebook, Twitter, etc.)

Execute and optimize paid marketing campaigns (Google Ads, Meta Ads)

Drive lead generation through targeted digital efforts and funnel optimization

Track, analyse, and report campaign performance and social media engagement

Boost online visibility using best practices in SEO and SMO

Collaborate with cross-functional teams to align marketing goals with recruitment strategies

Manage and grow our brand's presence within job-centric communities and forums

Stay updated on digital marketing trends and competitor activity within the staffing space

Key Skills Required:

Proven experience in SEO, SMO, Google Ads, Meta Ads

Strong expertise in ads boosting, lead generation, and performance marketing

Hands-on experience in handling digital campaigns for international (preferably USA) markets

Excellent understanding of social media trends and engagement strategies

Strong analytical mindset and reporting abilities

Qualifications:

No specific degree requirement - skills and experience matter most

Certifications in Google Ads, Meta Blueprint, or similar tools will be a plus

What We Offer:

Competitive salary (based on experience)

Paid leaves & holidays

Health insurance coverage

Salary account and PF setup

Opportunities to work closely with US-based clients and teams

Work Location:

Mintex - Ahmedabad, Gujarat
(On-site | Night Shift)

Ability to Join:
-Immediate
-With-in 15 Days

Note:

Don't apply if you are fresher or student and don't have minimum of 2-3 years of experience in Digital Marketing.

Job Type: Full-time

Pay: ₹30,000.00 - ₹70,000.00 per month

Benefits:

Internet reimbursement Leave encashment Paid sick time Paid time off Provident Fund
Ability to commute/relocate:

Vastrapur, Ahmedabad, Gujarat: Reliably commute or planning to relocate before starting work (Required)
Experience:

Digital marketing: 4 years (Required) Social media management: 3 years (Required) SEO: 2 years (Required)
Shift availability:

Night Shift (Required)
Work Location: In person