Job Description

We are seeking a highly skilled

Senior Digital Marketing Specialist

with a strong background in

international SEO, in-house brand marketing, and performance-driven digital strategy

. The ideal candidate must have a proven track record of ranking

company websites on top positions

, handling global projects, and leading digital growth initiatives.

Key Responsibilities:

SEO & Digital Strategy

Develop, implement, and manage

end-to-end SEO strategies

for international markets (US, UK, Canada, Australia, Europe). Achieve top SERP rankings for company websites and client websites. Conduct in-depth keyword research, competitor analysis, and technical audits. Drive organic traffic growth through on-page, off-page, and technical SEO excellence. Create and execute

content marketing strategies

, topic clusters, and SEO-friendly content plans.

Backlinking (International)

Build high-quality backlinks through ethical, white-hat techniques. Plan and execute

global link-building campaigns

--guest posting, outreach, partnerships, PR links, etc. Maintain a strong backlink profile and monitor toxic links.

Digital Marketing Execution

Manage digital marketing campaigns across search, social, and content channels. Support brand building and online visibility through strategic initiatives. Track performance metrics and prepare monthly/quarterly reporting.

Client & Team Management

Manage client communication confidently with excellent spoken and written English. Handle project discussions, requirement gathering, and strategy presentations. Guide junior team members when needed; also work independently as an

individual contributor

.

Requirements

5+ years of proven experience

in Digital Marketing with strong SEO specialization. Experience working on

international and in-house IT projects

. Proven record of

ranking websites

on the first page/top positions. Strong understanding of Technical SEO, Analytics Tools, and Marketing Funnels. Expertise in

global backlinking

, outreach, and content strategy. Excellent communication skills and confidence in client interactions. Ability to handle both

team responsibilities

and independent work. Must have a

portfolio/case studies

of SEO & digital work done so far.

Preferred Skills

Knowledge of tools: Google Analytics, Search Console, Ahrefs, SEMrush, Screaming Frog, Moz. Understanding of conversion optimization, website UX basics, and competitor mapping. Experience in IT services marketing is a plus.

How to Apply

Interested candidates can share their updated resume along with their SEO portfolio/case studies.

Job Types: Full-time, Permanent

Benefits:

Health insurance Leave encashment Provident Fund
Work Location: In person