Senior Digital Marketing Specialist

Year    MP, IN, India

Job Description

Job Title:

Digital Marketing Specialist

Location:

Indore (On-site)

Experience Required:

2-5 Years

Industry:

IT / Software Services

Focus:

International Lead Generation

About the Role:



We are looking for a results-driven

Digital Marketing Specialist

with a strong background in B2B digital marketing, particularly in the IT sector. The ideal candidate will have

2-5 years of overall experience

, with

at least 1-2 years in an IT company

focused on

international lead generation

.

This is a full-time

on-site position

based in

Indore

.

Key Responsibilities:



Plan, execute, and optimize digital marketing campaigns to generate high-quality international leads. Utilize platforms such as Google Ads, LinkedIn, and other paid channels to target overseas markets. Develop and manage email marketing campaigns targeting B2B clients. Create engaging content for digital campaigns including blogs, landing pages, and ad copies. Conduct keyword research and implement SEO strategies to improve organic visibility. Analyze campaign performance using tools like Google Analytics, SEMrush, or HubSpot, and provide actionable insights. Collaborate with the sales team to align marketing efforts with lead conversion goals. Stay updated with the latest digital marketing and industry trends.

Requirements:



2-5 years of total experience in Digital Marketing.

Minimum 1-2 years of experience in an IT company

(mandatory). Proven track record in

international B2B lead generation.

Hands-on experience with digital tools and platforms (Google Ads, LinkedIn Campaign Manager, SEMrush, HubSpot, etc.) Strong understanding of SEO/SEM, content marketing, and email marketing. Excellent communication skills (verbal and written). Self-motivated, proactive, and detail-oriented.

What We Offer:



A dynamic and collaborative work environment Opportunity to work with international markets and clients Competitive salary and performance-based incentives Career growth and learning opportunities
Job Type: Full-time

Pay: From ?30,000.00 per month

Education:

Bachelor's (Preferred)
Location:

Indore, Madhya Pradesh (Required)
Work Location: In person

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Job Detail

  • Job Id
    JD4273030
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    MP, IN, India
  • Education
    Not mentioned
  • Experience
    Year