Job Description

Job Summary:

We are seeking an experienced and results-driven Senior Digital Marketing Manager to lead and execute our digital marketing strategy. The ideal candidate will drive brand growth, customer acquisition, and revenue through data-driven campaigns across multiple digital channels.

Key Responsibilities:

Develop, implement, and optimize comprehensive digital marketing strategies aligned with business goals Lead and manage campaigns across SEO, SEM, paid media, social media, email marketing, and content marketing Analyze performance metrics and prepare reports to track ROI, KPIs, and campaign effectiveness Manage digital marketing budgets and optimize spend for maximum impact Lead and mentor junior marketing team members and coordinate with external agencies Collaborate with product, sales, and design teams to ensure consistent brand messaging Stay updated on industry trends, tools, and best practices to drive innovation Oversee website performance, CRO (conversion rate optimization), and user journey improvements

Required Skills & Qualifications:

Bachelor's degree in Marketing, Business, or a related field 3-8+ years of experience in digital marketing, with at least 2 years in a senior or leadership role Strong expertise in SEO, Google Ads, social media advertising, and analytics tools (Google Analytics, Search Console, etc.) Proven experience managing large-scale digital campaigns and budgets Excellent analytical, communication, and project management skills Ability to work in a fast-paced, results-oriented environment

Preferred Qualifications:

Experience with marketing automation tools and CRM platforms Knowledge of UX/UI principles and conversion optimization Industry certifications (Google, Meta, HubSpot, etc.)
Job Types: Full-time, Permanent

Pay: From ?30,000.00 per month

Work Location: In person