We are seeking an experienced and dynamic individual to join our team as a Digital Marketing Head. The ideal candidate will be responsible for developing, implementing, and managing our overall digital marketing strategy. They will play a pivotal role in driving online brand visibility, customer engagement, and revenue growth. Key Responsibilities:Digital Strategy Development:
Formulate, execute, and refine the company\'s digital marketing strategy.
Collaborate with cross-functional teams to align digital initiatives with overall business goals.
Online Brand Presence:
Enhance and maintain a strong online brand presence across various digital channels.
Implement strategies to improve brand awareness and recognition.
Campaign Management:
Plan, execute, and optimize digital marketing campaigns, including SEO/SEM, email, social media, Google AdWords, and display advertising.
Analyze campaign performance and adjust strategies accordingly for optimal results.
Content Marketing:
Oversee content creation, ensuring it aligns with the brand voice and resonates with the target audience.
Develop a content calendar with content writers and manage content distribution across digital platforms.
Social Media Management:
Lead social media strategy, overseeing content creation, community engagement, and analytics.
Stay updated on industry trends and emerging social media platforms.
Execute and optimize social media campaigns.
Google AdWords:
Develop and execute Google AdWords campaigns to drive targeted traffic and conversions.
Monitor and optimize ad performance, budgets, and targeting.
On-Page/Off-Page Optimization:
Collaborate with the SEO team to implement on-page and off-page optimization strategies.
Ensure website content is optimized for search engines and user experience.
Data Analysis:
Utilize analytics tools to track and report on digital marketing performance.
Interpret data to make informed decisions and optimize strategies.
Budget Management:
Manage and allocate digital marketing budgets effectively for maximum ROI.
Monitor expenses and ensure cost-effectiveness in all digital initiatives.
Team Leadership:
Build and lead a high-performing digital marketing team.
Foster a collaborative and innovative work environment.
Qualifications:
Bachelor\'s degree in Marketing, Business, or a related field; Master\'s degree is a plus.
Proven experience in developing and implementing successful digital marketing strategies.
In-depth knowledge of SEO, SEM, social media, email marketing, Google AdWords, and other digital marketing channels.
Strong analytical skills with the ability to interpret data and trends.
Excellent leadership and communication skills.
Creative thinker with a keen understanding of market trends and consumer behavior.
Job Type: Full-time Salary: \xe2\x82\xb930,000.00 - \xe2\x82\xb950,000.00 per month Benefits:
Cell phone reimbursement
Provident Fund
Schedule:
Day shift
Supplemental pay types:
Performance bonus
Yearly bonus
Experience:
total work: 6 years (Required)
Language:
Englsih, Telugu, Hindi (Required)
Ability to Relocate:
Punjagutta, Hyderabad, Telangana: Relocate before starting work (Preferred)
Work Location: In person Speak with the employer +91 8919175736 Application Deadline: 15/02/2024
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