. This position requires strong, hands-on experience in
SEO, Instagram Ads, and Google Business Profile (GBP)
. The candidate should be capable of independently managing and optimizing digital campaigns focused on lead generation and local visibility.
This role is suitable for professionals who prefer a
physical office environment
and close coordination with internal teams.
Key Responsibilities
SEO (Search Engine Optimization)
Plan and execute on-page, off-page, and technical SEO strategies
Conduct keyword research, competitor analysis, and content optimization
Improve organic rankings, website traffic, and lead quality
Track performance using Google Search Console, Analytics, Ahrefs/SEMrush
Strong focus on
local SEO and Bhubaneswar-based keywords
Instagram Ads / Meta Ads
Create, manage, and optimize Instagram ad campaigns
Lead generation and brand awareness campaigns
Audience targeting, A/B testing, creative optimization, and budget control
Analyze campaign performance and improve ROAS
Google Business Profile (GBP)
End-to-end management and optimization of Google Business Profile
Improve calls, direction requests, and local map rankings
Manage reviews, posts, Q&A, and regular updates
Implement strategies to dominate local search visibility
Reporting & Strategy
Weekly and monthly performance reporting
Data-driven decision making and continuous optimization
Stay updated with SEO trends, algorithm updates, and ad policies
Required Skills & Qualifications
Minimum
3-4 years of experience
in Digital Marketing
Strong expertise in
SEO, Instagram Ads, and Google Business Profile
Hands-on experience with Google Analytics, Search Console, Meta Ads Manager
Strong understanding of local lead-generation strategies
Ability to work independently from office and take ownership of results
Preferred / Added Advantage
Experience in
real estate, interior design, or local service businesses
Knowledge of content strategy and basic ad copywriting
Familiarity with Canva, Meta Pixel, and conversion tracking
Important Note
This is a 100% on-site position based in Bhubaneswar
No Work From Home / Hybrid option available
How to Apply
Interested candidates may apply with their updated resume and a brief note highlighting their experience in SEO, Instagram Ads, and Google Business Profile management.
Indeed Keywords:
Senior Digital Marketing Executive, Onsite Digital Marketing Jobs, SEO Executive Bhubaneswar, Instagram Ads Specialist, Google Business Profile Expert, Local SEO Jobs Bhubaneswar
Job Types: Full-time, Permanent
Pay: ?18,000.00 - ?25,000.00 per month
Benefits:
Cell phone reimbursement
Internet reimbursement
Application Question(s):
Have you independently handled local SEO and ranked keywords for a city/location? (Yes/No - briefly explain)
Do you have hands-on experience running Instagram Ads / Meta Ads for lead generation? (Yes/No)
Which tools have you actively used? (Google Analytics, Search Console, Ahrefs, SEMrush, Meta Ads Manager, others)
Have you managed and optimized a Google Business Profile (GBP) to improve calls, directions, and local rankings? (Yes/No)
Work Location: In person
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