Senior Digital Marketing Executive

Year    Coimbatore, Tamil Nadu, India

Job Description


Google Ads Expertise: Profound understanding of Google Ads platforms, including search, display, and video advertising. Proven track record of managing Google Ads campaigns, including keyword research, ad creation, budget allocation, and performance optimization. A/B testing experience and the ability to analyze campaign data to drive improvements. Facebook Ads Expertise: Proficiency in creating and managing Facebook Ad campaigns, including various ad formats, targeting options, and ad creative. Strong understanding of audience segmentation, retargeting, and conversion tracking using Facebook Pixel. SEO Mastery: In-depth knowledge of technical SEO, on-page optimization, content strategy, and link-building techniques. Experience with keyword research, competitive analysis, and implementing SEO best practices to improve organic search rankings. Integrated Campaign Strategies: Ability to develop cohesive digital marketing strategies that align Google Ads, Facebook Ads, and SEO efforts for maximum impact. Skill in identifying cross-channel opportunities to enhance overall online visibility and conversions. Analytics & Reporting: Proficient in using analytics tools (Google Analytics, Facebook Ads Manager, etc.) to monitor campaign performance and generate actionable insights. Ability to prepare comprehensive reports showcasing the effectiveness of integrated campaigns and suggesting optimizations. Budget Management: Experience in effectively managing advertising budgets across both Google Ads and Facebook Ads platforms. Skill in allocating budgets based on campaign objectives and optimizing spending for optimal ROI. Creative Collaboration: Collaborative mindset to work with design, copywriting, and development teams to create engaging ad creatives and landing pages. Stay Updated: Commitment to staying current with industry trends, algorithm updates, and emerging strategies in digital advertising and SEO. Communication & Adaptability: Strong communication skills to interact with clients, team members, and stakeholders. Ability to adapt to changing priorities, campaign goals, and emerging opportunities. Problem-Solving: Capacity to identify issues, troubleshoot challenges, and implement effective solutions across multiple digital marketing channels. Education: A bachelor\'s degree in marketing, advertising, business, or a related field. Relevant certifications such as Google Ads, Facebook Blueprint, and SEO certifications are highly desirable. Experience: 3-5 years of hands-on experience in planning, executing, and optimizing integrated digital marketing campaigns across Google Ads, Facebook Ads, and SEO. Job Types: Full-time, Part-time Qualifications

  • 1-2 years of experience in SEO, Google Ads, Facebook Ads, or a related field.
  • Experience with Google Analytics, Google Tag Manager, and Google Search Console
  • Working knowledge of SEMrush, Ahrefs, and other SEO-related tools.
  • Excellent analytical, research, and problem-solving skills \xe2\x80\xa2 Strong organizational skills, attention to detail, and ability to multitask.
  • Ability to communicate effectively with clients and team members, and work collaboratively in a team-oriented environment.
  • Bachelor\'s degree in Marketing, Business Administration, or a related field is preferred
  • Experience with web design and development is a plus.
Job Type: Full-time Salary: \xe2\x82\xb913,469.19 - \xe2\x82\xb935,279.63 per month Benefits:
  • Health insurance
Schedule:
  • Day shift
Supplemental pay types:
  • Performance bonus
Ability to commute/relocate:
  • Coimbatore, Tamil Nadu: Reliably commute or planning to relocate before starting work (Required)
Experience:
  • Digital marketing: 3 years (Preferred)
Job Type: Full-time Salary: \xe2\x82\xb913,451.66 - \xe2\x82\xb935,954.83 per month Benefits:
  • Health insurance
Schedule:
  • Day shift
Ability to commute/relocate:
  • Coimbatore, Tamil Nadu: Reliably commute or planning to relocate before starting work (Required)
Experience:
  • total work: 1 year (Preferred)
Speak with the employer
+91 9788442180
Expected Start Date: 06/11/2023

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Job Detail

  • Job Id
    JD3191431
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Coimbatore, Tamil Nadu, India
  • Education
    Not mentioned
  • Experience
    Year