Job Description

Job Purpose

The Senior Designer will be responsible for leading the creative and technical development of innerwear collections. This role requires a strong understanding of fashion trends, fabrics, fits, and consumer preferences in the lingerie, men's/women's innerwear, and athleisure segments. The designer will ensure innovation, quality, and functionality while maintaining the brand identity.

Key Responsibilities

1. Design & Development

? Create seasonal design concepts, mood boards, color palettes, Tech Park and trend forecasts for innerwear collections.

? Develop innovative and commercially viable designs across lingerie, bras, panties, briefs, shapewear, thermals, and related categories.

? Ensure designs balance comfort, functionality, and aesthetics.

2. Product Lifecycle Management

? Oversee the product development process from concept to final sample approval.

? Work closely with sampling teams, pattern masters, and production to achieve perfect fits and finishes.

? Conduct fabric, trim, and accessory research, ensuring alignment with design intent and cost parameters.

3. Market & Consumer Insights

? Analyze market trends, competitor products, and consumer insights to ensure relevance and competitiveness.

? Translate fashion trends into commercially successful innerwear designs.

4. Collaboration

? Coordinate with merchandising, sourcing, marketing and other departments to align product launches with business goals.

? Mentor junior designers and support teams in design development.

5. Quality & Innovation

? Drive innovation in fabrics (lace, microfiber, cotton blends, and elastics) and finishing techniques.

? Ensure comfort, durability, and compliance with brand quality standards.

Key Skills & Competencies

? Strong knowledge of garment construction, pattern making, and fits specific to innerwear.

? Expertise in fabrics and trims relevant to lingerie, men's/women's undergarments, shapewear, outer wear, T shirts, Shorts, Joggers, Active wear and Accessories.

? Proficiency in design software (Adobe Illustrator, Photoshop, corel draw, Excel).

? Creative flair with strong trend awareness.

? Strong communication and collaboration skills.

? Ability to handle multiple collections and deadlines.

Qualifications & Experience

? Bachelors / Master's degree in Fashion Design, Apparel Technology, or a related field.

? 6-10 years of experience in the apparel industry, with at least 3-4 years in innerwear design. (Male/Female)

Job Type: Full-time

Pay: ₹50,000.00 - ₹70,000.00 per month

Benefits:

Cell phone reimbursement Health insurance Provident Fund
Work Location: In person