Markenzo Worldwide is a dynamic 360 digital marketing and creative agency offering end-to-end solutions in branding, social media, content creation, design, and performance marketing. With a collaborative, quality-driven approach, we partner closely with clients to build powerful digital identities and deliver results-focused creative campaigns. Our team combines strategic thinking with fresh, modern creativity to help brands grow, engage, and stand out in a competitive market.
We, at Markenzo Worldwide, are looking for a highly creative and strategic
Senior Copywriter
who can craft impactful brand narratives and lead content development across digital, social, and integrated marketing campaigns. The ideal candidate is a strong storyteller who understands modern consumer behavior, digital platforms, and can collaborate seamlessly with cross-functional teams.
Key Responsibilities
? Lead Creative Development: Interpret creative briefs to develop strong concepts and brand stories that cut through the noise across digital and traditional channels.
? Audience-Centric Research: Conduct thorough research to understand client objectives, audience insights, and industry landscapes, leveraging data to strengthen messaging.
? Multi-Platform Copywriting: Write and edit high-quality content for websites, social media, ad campaigns, emailers, videos, scripts, long-form content, and brand collaterals.
? Social-First Thinking: Create platform-specific, high-engagement content tailored for Instagram, LinkedIn, Facebook, YouTube, and emerging platforms.
? Brand Identity Creation & Maintenance: Develop, strengthen, and maintain brand voice, tone, and messaging guidelines to ensure consistency across all communication touchpoints.
? Creative Innovation: Raise the creative bar with fresh ideas that drive brand engagement, conversions, and measurable results.
? Tone & Voice Adaptability: Adapt writing style to suit diverse industries, audiences, and brand personalities.
? Campaign Ideation: Work closely with marketing, design, strategy, and client-servicing teams to build integrated campaign ideas and communication strategies.
? Strategic Copy Execution: Translate data insights, creative direction, and brand guidelines into persuasive, impactful copy.
? Trend & Tech Awareness: Stay updated with content trends, digital best practices, AI tools, and competitor strategies to enhance output.
? Team Leadership: Mentor junior writers, review their work, and provide structured feedback to support growth and maintain quality standards.
? Collaboration: Participate in brainstorming, client meetings, and presentations to bring ideas to life with clarity and confidence.
Preferred Skills & Experience
? 4-8 years of professional writing experience in advertising, digital marketing, media, or a creative agency.
? Proven experience in creating performance-driven digital content and integrated campaigns.
? Strong understanding of content marketing, social media strategy, and audience behavior.
? Expertise in proofreading, editing, and familiarity with style guides.
? Ability to work with AI-assisted writing and research tools (a plus but not mandatory).
? Excellent communication, storytelling, and presentation skills.
Company website: https://markenzoworldwide.com/
You can send your resumes and portfolios on hr@markenzoworldwide.com.
Job Types: Full-time, Permanent
Pay: ₹600,000.00 - ₹840,000.00 per year
Ability to commute/relocate:
Goregaon, Mumbai, Maharashtra: Reliably commute or planning to relocate before starting work (Preferred)
Education:
Bachelor's (Required)
Experience:
Copywriting: 4 years (Required)
Language:
English (Preferred)
Location:
Goregaon, Mumbai, Maharashtra (Preferred)
Work Location: In person
Beware of fraud agents! do not pay money to get a job
MNCJobsIndia.com will not be responsible for any payment made to a third-party. All Terms of Use are applicable.