Job Description

Role Overview:

We are looking for a highly skilled

Senior Content Writer

with strong experience in the

real estate industry

. The ideal candidate will create engaging, SEO-optimized, and data-driven content that enhances our brand presence, improves customer engagement, and supports marketing and sales objectives.

Key Responsibilities:

Write high-quality content for blogs, property descriptions, brochures, websites, landing pages, email campaigns, and social media. Develop SEO-focused articles that rank, drive traffic, and build authority in the real estate domain. Collaborate with marketing, design, and sales teams to execute content strategies and campaigns. Research market trends, property insights, and buyer behavior to produce informative and compelling content. Create scripts for videos, reels, virtual tours, and marketing presentations. Edit, proofread, and ensure brand consistency across all communication. Manage content calendars and prioritize tasks to meet deadlines. Analyze performance metrics and optimize content for better engagement and conversions.

Requirements:

3-4 years of proven experience as a content writer, preferably in

real estate, property tech, or related sectors

. Strong understanding of real estate terminology, market trends, and buyer journeys. Excellent writing, editing, and storytelling skills with a keen eye for detail. Hands-on experience with SEO writing, keyword research, and content optimization tools. Ability to simplify complex property information into engaging and consumer-friendly content. Strong research skills and ability to produce data-backed writing. Familiarity with social media content formats and digital marketing basics. Portfolio of published work.
Job Types: Full-time, Permanent

Pay: ₹35,000.00 - ₹45,000.00 per month

Application Question(s):

What is your Current Location? What is your Current CTC? What is your Notice Period?
Work Location: In person