Work with client facing personnel or clients in identifying requirements shaping solutions and offerings against those requirements and packaging proposals
Create industry specific white papers and point of views aligned to CMO pain points and suggested remedial measures
Develop GTM solutions particularly in areas of a
Digital marketing b
Content Management c
eCommerce service offerings
Worked in a presales or sales support environment with complete understanding of the sales lifecycle and handling RFPs for Digital marketing services
Gathers synthesizes analyses market competitive intelligence for a Digital marketing domain and provides inputs on gap analysis in order to contribute to a market intelligence and gap analysis report
Creates a presentation thought paper POV point of view describing a proposed solution including the pricing model operating model and value proposition in order to develop it into a service offering
Creates collaterals for presentation to internal stakeholders such as sales other SD teams Delivery teams etc
Creates reusable artifacts to contribute to an updated knowledge repository
Understanding of AI usecases in the Digital marketing domain
Additional Responsibilities:
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Familiar with marketing automation solutions in Digital marketing Domain
Preferable experience in BPO and Experience in Digital Marketing Search Engine Display Advertisement SEO SEM Marketing Analytics and social media
Experience of managing senior stakeholders across the sales and delivery units
Cross functional collaboration and ability to manage ambiguity
Client Interfacing skills with strong communication skills
Ability to synthesize data and trends from multiple sources
A management degree preferred with 10 to 12 years of experience in Presales roles
Has working knowledge of Project Management practices and tools in order to independently manage medium to large sized RFP s with varying complexities
Preferred Skills:
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Solution Design
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