Senior Brand Manager Fmcg (5 7 Yrs)

Year    Ahmedabad, Gujarat, India

Job Description


Brand Manager (2015/16/17 pass out)

- Lead the formulation, development and implementation of marketing and communication plan to create brand awareness and brand recall to attract potential customers and retain existing customers

- Develop the marketing annual operating plan and calendar aligned to the product / category / Sales plan

- Provide the brief to the appropriate agencies (media, creative, advertising, digital, PR, etc.) for the development of the brand plan as per the marketing calendar (digital plan, media plan, etc.)

- Review and provide recommendations to ensure that the plan is aligned to the requirements and budget

- Liaison with the Sale team and the appropriate agencies to co-develop the plan for generating consumer walk ins

- Drive the execution of the BTL activities as per the agreed plan and provide recommendations as required for the achievement of stated target Marketing

- Review and finalise the agencies and their performance as per the mandate

- Should be a strong team player with ability to influence in cross functional forums.

- MBA in marketing with 5+ yrs of experience preferred from FMCG with 2 yrs into Brand/Marketing

IIM Jobs

Beware of fraud agents! do not pay money to get a job

MNCJobsIndia.com will not be responsible for any payment made to a third-party. All Terms of Use are applicable.


Related Jobs

Job Detail

  • Job Id
    JD3143886
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Ahmedabad, Gujarat, India
  • Education
    Not mentioned
  • Experience
    Year