Job Description

JLL empowers you to shape a brighter way.
Our people at JLL and JLL Technologies are shaping the future of real estate for a better world by combining world class services, advisory and technology for our clients. We are committed to hiring the best, most talented people and empowering them to thrive, grow meaningful careers and to find a place where they belong. Whether you've got deep experience in commercial real estate, skilled trades or technology, or you're looking to apply your relevant experience to a new industry, join our team as we help shape a brighter way forward.
Responsibilities:

• Develop, implement, and optimize paid media campaigns across search, social, display, video & programmatic platforms
• Create and refine advanced overall paid media and bidding strategies to maximize campaign performance and ROI
• Manage media planning and buying processes, including budget allocation, channel selection, and audience targeting
• Analyze campaign performance data and provide actionable insights to improve results
• Report effectively on the performance of all paid media campaigns across channels through tools like Looker studio, Power BI & tableau etc.
• Should be able to connect the dots in performance marketing for paid media campaigns performance, tag/pixel implementation and overall campaign communication & objectives
• Forecast, track, and report on key performance metrics against campaign objectives
• Stay current with industry trends, platform updates, and best practices in paid media
• Collaborate with cross-functional teams to ensure alignment with overall marketing strategy
• Monitor competitive activity and identify new opportunities in the paid media landscape
• Manage relationships with media vendors and platform representatives

Requirements:

• 3-5 years of experience in digital marketing with a focus on paid media
• Advanced knowledge & expertise in bidding strategies (manual CPC, enhanced CPC, target CPA, target ROAS, maximize conversions etc.)
• Proven experience in media planning and buying across multiple channels
• Strong analytical skills with proficiency in campaign optimization and performance analysis
• Experience with major advertising platforms including Meta Ads, LinkedIn Advertising, and programmatic platforms
• Working knowledge of analytics tools such as Google Looker studio, Analytics and Google Tag Manager
• Excellent communication skills and ability to translate complex data into actionable insights
• Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)

Location:
On-site -Gurugram, HR
Scheduled Weekly Hours: 40
Job Tags:
JBS
If this job description resonates with you, we encourage you to apply, even if you don't meet all the requirements. We're interested in getting to know you and what you bring to the table!
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