Job Description

Company Overview
Advertising Saga is a dynamic Amazon Digital Marketing Agency headquartered in Mumbai. Led by Viral Jain, the company is committed to helping businesses boost their profitability on Amazon through strategic advertising campaigns. With a proven track record of generating over 10 crores in sales for clients, Advertising Saga employs a team of Amazon experts dedicated to category domination.
Job Overview
We are seeking a Senior Amazon Ads Manager to join our team at Advertising Saga. This full-time position is based in our Mumbai office. The ideal candidate should have 1 to 3 years of experience in managing Amazon advertising campaigns and is skilled at improving advertising cost of sale (ACOS) for our clients.
Qualifications and Skills

• Experience with Amazon Advertising and expertise in leveraging the platform for maximum business growth.
• Proven skills in A/B Testing to refine advertising strategies and enhance campaign performance.
• Strong capabilities in ACOS Management to ensure efficient expenditure and maximum returns on advertising investments.
• Proficiency in creating and managing Amazon PPC Campaigns and optimizing these for better results (Mandatory skill).
• In-depth understanding of A+ Content and its role in enhancing product listings and driving sales.
• Expertise in Sponsored Products and their strategic use for achieving increased visibility and sales.
• Mandatory experience and skills in Amazon Ads and the ability to fine-tune strategies for optimal performance (Mandatory skill).
• Experience in Campaign Optimization to enhance ad efficiency and achieve client business objectives (Mandatory skill).

Roles and Responsibilities

• Design and implement Amazon advertising strategies tailored to client needs and market dynamics.
• Conduct regular analysis of ad campaigns to optimize performance and reduce advertising cost of sale (ACOS).
• Manage and optimize various types of Amazon ad campaigns including Sponsored Products and PPC advertisements.
• Perform A/B Testing on marketing strategies to identify the most effective advertising approaches.
• Create and enhance A+ content and product listings to attract and retain customer attention.
• Collaborate with the team to ensure the alignment of advertising campaigns with business objectives.
• Generate detailed reporting on ad performance and insights to guide future advertising initiatives.
• Maintain a current understanding of Amazon advertising best practices and trends to implement cutting-edge strategies.

Skills Required