Job Description

#LI-PS1
Looking for Paid Search Analyst / Paid Search Campaign Manager
Location - Mysore ( Hybrid )
Shift - Night shift (Extra Allowance and Transportation)
Years of exp - 2 to 7 Years
Responsibilities

• Manage and optimize SEM campaigns across various search engines.
• Conduct keyword research and selection for pay-per-click (PPC) campaigns.
• Analyze and report on campaign performance metrics to stakeholders.
• Develop strategies to improve ad performance and ROI.
• Monitor and analyze competitor activities in the SEM landscape.
• Collaborate with content and design teams to create engaging ad copy and landing pages.
• Stay updated with the latest trends and best practices in SEM and PPC advertising.

Qualifications

• Bachelor's degree in Marketing, Business, or a related field.
• 2-7 years of experience in SEM or digital marketing.
• Proven track record of managing successful SEM campaigns.
• Strong analytical skills and proficiency in tools such as Google Analytics, Google Ads, and other SEM platforms.
• Ability to work independently and as part of a team.
• Excellent communication and organizational skills.

Skills

• Google Ads
• Keyword Research
• Google Analytics
• Data Analysis
• Bid Management
• Competitor Analysis
• PPC Strategy
• Microsoft Excel

Please share CV on hetal.p@aptita.com

Skills Required