GMB optimization, keyword ranking, On-Page & Off-Page SEO
, and website performance improvement. Candidates with experience in
Google Ads
will be preferred.
Key Responsibilities SEO Strategy & Execution
Develop, implement, and manage SEO strategies to improve organic traffic and keyword rankings.
Conduct detailed keyword research and competitor analysis.
Plan and execute
On-Page SEO
: meta tags, URL structure, content optimization, internal linking, schema markup, etc.
Perform
Off-Page SEO
activities: backlink creation, outreach, directory submissions, guest posts, social bookmarking, etc.
GMB (Google My Business) Optimization
Manage and optimize
Google Business Profile
listings.
Improve local search ranking through category optimization, geo-tagged images, posts, reviews, and citations.
Monitor insights and implement strategies to boost local SEO performance.
Performance Tracking & Reporting
Monitor ranking performance, website analytics, and traffic trends using tools (Google Analytics, Search Console, Ahrefs, SEMrush, etc.).
Prepare weekly and monthly reports with insights and recommendations.
Identify technical SEO issues and coordinate with developers for fixes.
Content Optimization
Guide content team with SEO-friendly topics, keywords, and guidelines.
Optimize landing pages to improve conversion and engagement.
Google Ads (Preferred Skill)
Assist in running and optimizing Google Ads campaigns if required.
Monitor CTR, CPC, conversions, and quality score.
Required Skills
Minimum
2+ years of experience in SEO
.
Strong knowledge of
GMB optimization, keyword ranking, On-Page & Off-Page SEO
.
Familiarity with SEO tools:
Ahrefs, SEMrush, Ubersuggest, Google Analytics, Search Console, Screaming Frog
.
Understanding of technical SEO and ranking algorithms.
Ability to create SEO strategies and deliver measurable results.
Preferred Qualities
Experience in
Google Ads
campaign management.
Strong analytical skills and reporting ability.
Detail-oriented, proactive, and able to handle multiple projects.
Job Type: Full-time
Ability to commute/relocate:
New Town, Kolkata, West Bengal: Reliably commute or planning to relocate before starting work (Required)
Experience:
SEO: 2 years (Required)
SEO tools: 2 years (Required)
Keyword research: 2 years (Required)
Google Analytics: 1 year (Required)
Google Ads: 1 year (Required)
Job Type: Full-time
Pay: ?12,000.00 - ?20,000.00 per month
Work Location: In person
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