Job Description

ABOUT CRETIKPANDA

We're a fast-growing e-commerce brand house, building and scaling our brands from the ground up.

From viral video ads and social-first storytelling to AI-powered editing workflows -- we do everything in-house.

Our mission is simple: create content that people love, share, and can't scroll past.

Role Overview:

We are looking for a high-energy, data-driven Script Writer to join our creative team. You will be responsible for crafting compelling scripts for product videos, social media ads ( Reels, YouTube), and brand storytelling. The ideal candidate understands the psychology of online shopping and knows how to translate product features into emotional benefits that convert viewers into customers.

Key Responsibilities

Ad Copy & Scripting: Write high-converting scripts for short-form video ads (15-60 seconds) specifically for platforms like Facebook, Instagram. Product Storytelling: Develop narratives for long-form content, including YouTube reviews, "How-To" guides, and brand origin stories. Hook Optimization: Craft multiple "hooks" for every script to test what captures attention within the first 3 seconds. Direct Response Focus: Apply direct-response marketing principles to ensure every script has a clear, persuasive Call to Action (CTA). Collaboration: Work closely with Video Editors and Creative Directors to ensure the written word translates effectively into visual as, memes, and platform-specific styles to keep our content relevant and engaging.ssets. Trend Analysis: Stay up-to-date with viral trend
Required Skills & Qualifications

Should be an

AI tool

user. Experience: 1+ years of experience in scriptwriting, copywriting, or content creation specifically for E-commerce or DTC (Direct-to-Consumer) brands. Marketing Savvy: Deep understanding of the AIDA (Attention, Interest, Desire, Action) framework and consumer psychology. Versatility: Ability to shift tone and voice depending on the product--from luxury and sophisticated to high-energy and "UGC-style" (User Generated Content). Efficiency: Ability to work under tight deadlines and manage multiple projects simultaneously. Data Literacy: Comfortable reviewing ad performance metrics to iterate and improve future scripts.
Preferred Experience

Experience in E- commerce industry. Knowledge of SEO for video (YouTube/TikTok search optimization). Portfolio demonstrating a measurable impact on sales or engagement.
Job Type: Full-time

Pay: ?15,000.00 - ?20,000.00 per month

Work Location: In person