who can craft short-form, engaging scripts for Instagram Reels, YouTube Shorts, and paid ad creatives. The ideal candidate understands the nuances of
social-first storytelling
, knows how to hook viewers in the first 3 seconds, and can write for both organic and paid content formats.
Responsibilities
Write compelling, concise scripts for:
Product showcase videos
UGC-style content
Founder/influencer-led storytelling
Educational and trend-based videos
Hook-heavy ad creatives
Collaborate with the creative, video, and strategy teams to align scripts with marketing objectives and brand voice
Stay on top of Instagram trends and adapt formats to brand-specific content
Revise scripts based on team or client feedback quickly and effectively
Occasionally develop content outlines or video concepts for larger campaigns
Requirements
2+ years of experience in script writing for social media, advertising, or digital content
Strong grasp of viral content formats, short-form storytelling, and attention-grabbing hooks
Portfolio or reel demonstrating social-first scripts and successful campaigns
Excellent communication skills and ability to work collaboratively in a fast-paced environment
Understanding of eCommerce, DTC brands, and digital marketing is a major plus
Ability to write in different brand voices and tones
Job Types: Full-time, Permanent
Pay: ₹15,000.00 - ₹40,000.00 per month
Education:
Bachelor's (Required)
Experience:
Creative writing: 1 year (Required)
Language:
English (Required)
Location:
New Delhi, Delhi (Required)
Work Location: In person
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