Job Description

Salesforce Marketing Cloud Developer

Hiring Location:

Gurgaon

Job Summary

We are seeking a highly skilled and motivated

Salesforce Marketing Cloud (SFMC) Developer

to design, build, and optimize data-driven customer engagement solutions. The ideal candidate will have strong hands-on experience with SFMC development, marketing automation, scripting, and Salesforce ecosystem integrations.

Experience Range

3-6 years

of total professional experience

2+ years

of hands-on Salesforce Marketing Cloud development experience Experience in

at least two end-to-end SFMC implementations

Must-Have Skills

Salesforce Marketing Cloud

Strong experience with

Email Studio, Web Studio (CloudPages), Mobile Studio

Hands-on development in

Journey Builder

and

Automation Studio

Experience creating

multi-channel, personalized marketing campaigns

Technical Skills

Proficiency in:

AMPscript

Server-Side JavaScript (SSJS)

SQL

HTML / CSS

Strong experience with:

Data Extensions

SQL queries and segmentation logic

Dynamic and personalized content development

Integration & APIs

Experience integrating SFMC with:

Salesforce Sales Cloud / Service Cloud

External systems using

REST and SOAP APIs

Data & Compliance

Understanding of

data modeling

, customer lifecycle, and marketing automation concepts Knowledge of

GDPR, CAN-SPAM

, and data privacy best practices

Certifications (Mandatory)

Salesforce Marketing Cloud Email Specialist Certification

Salesforce Marketing Cloud Developer Certification

Good-to-Have Skills

Exposure to

Einstein

,

MobilePush

, or real-time personalization tools Experience with

Agile/Scrum

methodologies Familiarity with

version control tools (Git)

Experience working across

multiple Business Units (BUs)

Strong troubleshooting and performance optimization skills Prior experience supporting

production deployments and change management

Key Responsibilities

Collaborate with marketing teams, architects, and stakeholders to gather requirements and implement SFMC solutions Design and develop personalized, scalable, multi-channel campaigns Build and maintain automations, journeys, and data flows Develop reusable, maintainable code using AMPscript, SSJS, and HTML/CSS Troubleshoot and resolve issues in journeys, automations, and integrations Support deployments, QA, documentation, and code reviews Ensure data consistency across integrated systems and BUs Communicate effectively with both technical and non-technical stakeholders
Job Type: Full-time

Work Location: In person