Organisation is leading Corrugated Packaging / Corrugation Industry located at Pune, Maharashtra.
Required Education :
Graduate/MBA in Marketing or related field with 10-12 years of experience in corrugated packaging / printing & packaging industry.
1. Sales Strategy & Business Development
Develop and implement sales strategies to achieve monthly, quarterly, and annual revenue targets for corrugated boxes, printed cartons, and custom packaging solutions.
Identify and pursue new business opportunities across FMCG, electronics, automotive, e-commerce, pharmaceuticals, industrial manufacturing, and other relevant sectors.
Conduct market mapping in Pune, PCMC, Chakan, Talegaon, Ranjangaon, and Western Maharashtra and Gujarat region.
2. Customer Acquisition & Key Account Management
Generate new leads, conduct client visits, product presentations, and technical discussions.
Build and maintain long-term relationships with key OEMs, distributors, and corporate clients.
Understand clients' packaging specifications, cushioning requirements, load-bearing needs, and design expectations.
Manage customer negotiations related to pricing, credit terms, and supply agreements.
3. Costing, Quotation & Pricing
Prepare accurate costing sheets based on board grade, GSM, BF, fluting type, production processes, and printing requirements.
Develop competitive quotations while maintaining expected margins.
Monitor competitor pricing and raw material trends (kraft paper, adhesives, liners) to make informed pricing decisions.
4. Coordination with Production & Design
Work closely with the production team to ensure timely delivery and adherence to quality standards.
Coordinate with the design/structural engineering team for sample development, die-cuts, prototypes, and packaging optimization.
Track order processing, dispatch schedules, and customer feedback to ensure seamless execution.
5. Marketing & Brand Development
Develop marketing strategies to increase brand visibility in the corrugated packaging market.
Create promotional materials, product catalogues, technical brochures, and digital marketing content.
Represent the company at trade fairs, packaging exhibitions, and client technical seminars.
6. Market Research & Competitor Analysis
Monitor industry trends, competitor activities, new technologies (E-flute, high-RSC, 5-ply/7-ply), and customer needs.
Analyse market demand and forecast sales volumes accurately.
Provide inputs to management on market positioning and product diversification.
7. CRM, Reporting & Sales Administration
Maintain updated sales pipelines, customer databases, and enquiry trackers.
Prepare weekly/monthly MIS reports on sales performance, outstanding payments, and client feedback.
Ensure adherence to company policies on billing, credit control, and receivables management.
8. Team Leadership (if applicable)
Mentor and guide sales executives, customer service staff, and marketing coordinators.
Set sales targets, monitor performance, and conduct training on product knowledge and negotiation skills.
Required Skills & Competencies
Strong knowledge of corrugated packaging materials, board grades, printing processes (Flexo, Offset), and converting operations.
Excellent communication, negotiation, and customer relationship skills.
Analytical skills for costing, pricing, and market assessment.
Ability to work independently in a competitive, fast-paced industry.
Job Types: Full-time, Permanent
Pay: ₹150,000.00 - ₹180,000.00 per month
Benefits:
Cell phone reimbursement
Health insurance
Leave encashment
Life insurance
Paid sick time
Provident Fund
Education:
Master's (Preferred)
Experience:
as Sales & Marketing Manager in Packaging Industry: 10 years (Preferred)
as BDM Profile in Corrugation Industry: 10 years (Preferred)
Work Location: In person
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