Job Description

1.

BRAND MANAGEMENT

a. Maintain consistent branding across all platforms (print, digital, in-office).

b. Ensure product photography and marketing materials are updated.

2.

DIGITAL MARKETING

a. Oversee the work of the Digital Marketing Executive.

b. Plan and schedule posts for social media (Instagram, Facebook, LinkedIn).

c. Monitor performance using analytics tools and optimize campaigns.

d. Coordinate ad spends and target audience segmentation.

3.

LEAD GENERATION

a. Collaborate with the sales team to generate quality leads.

b. Run targeted ad campaigns (Facebook/Google Ads).

c. Coordinate with Customer Care to ensure timely follow-ups.

4.

OFFLINE MARKETING

a. Organize exhibitions, dealer meets, and brand awareness events.

b. Manage hoardings, print ads, brochures, and signboards.

c. Identify local marketing opportunities in Pala, Kozhikode, Kollam, and nearby markets.

5.

COMPETITOR ANALYSIS

a. Track marketing trends in the uPVC and door industry.

b. Share insights with management to update pricing, offers, and messaging.

6.

TECHNICAL

COLLABORATION

a. Work closely with technical engineers to understand product specifications and translate technical features into customer benefits.?

b. Foster a collaborative environment to ensure seamless integration of marketing efforts across departments.?

7.

TEAM LEADERSHIP

a. Lead and mentor the marketing team, including Technical, Sales, Customer Care teams and digital marketing executives.?

b. Report weekly marketing performance to the Director.

c. Also need to submit the reports of Marketing Team.

8.

VENDOR MANAGEMENT

a. Coordinate with designers, printers, photographers, and media buyers.

Negotiate costs and timelines to stay within budget

Job Type: Full-time

Pay: ₹12,253.53 - ₹53,597.14 per month

Schedule:

Day shift
Work Location: In person