Job Description

Job Title:

Sales & Marketing Manager - Aftermarket & Tier-2

Location:

Village zardakpur, bahadurgarh badli road

Industry:

Automotive / Engineering / Spare Parts

Role Overview:

We are looking for a dynamic and results-driven

Sales & Marketing Manager

to lead and grow business in both

Aftermarket

and

Tier-2 customer segments

. The role involves developing strong customer relationships, driving revenue growth, and creating marketing strategies to strengthen brand presence in domestic and international markets.

Key Responsibilities:

Sales (Aftermarket):

Develop distribution channels for spare parts in 2-wheeler, 3-wheeler, and 4-wheeler segments. Manage dealer, distributor, and retailer networks to maximize sales volume. Identify and onboard new aftermarket partners in domestic and export markets. Conduct competitor analysis and implement pricing strategies. Monitor inventory flow and ensure timely supply to aftermarket customers.

Sales (Tier-2):

Build and manage relationships with Tier-2 automotive/OEM suppliers. Develop business opportunities with Tier-2 customers for sheet metal, surface treatment, or engineering components. Participate in RFQs, cost negotiations, and long-term supply agreements. Ensure compliance with customer quality standards and support NPD (New Product Development) projects. Collaborate with engineering, production, and quality teams for smooth project execution.

Marketing & Strategy:

Develop and implement marketing campaigns for brand awareness in aftermarket. Participate in exhibitions, trade fairs, and industry networking events. Track market trends and customer needs to propose new product lines. Plan sales forecasts, budgets, and monthly MIS reports for management. Drive digital marketing presence (catalogues, product listings, online platforms).

Key Skills & Competencies:

Strong experience in

Aftermarket sales

(distribution, dealer handling, retail network). Proven exposure to

Tier-2 / OEM supply chain business development

. Excellent communication, negotiation, and relationship-building skills. Knowledge of

automobile spare parts, sheet metal, or engineering components

. Ability to manage P&L, sales targets, and team performance. Familiarity with IATF 16949, ISO, and quality standards (preferred).

Qualification & Experience:

Graduate / MBA in Marketing / Engineering preferred. 12-15 years of experience in Sales & Marketing in the

Automobile/Engineering sector

. Hands-on experience in both

Aftermarket and Tier-2

business segments.
Job Types: Full-time, Permanent

Pay: ₹45,000.00 - ₹80,000.00 per month

Benefits:

Cell phone reimbursement Health insurance Leave encashment Life insurance * Provident Fund