Job Description

Job Summary:

Sri Sakthi Cinemas is seeking a dynamic and enthusiastic

Marketing Executive

to drive local marketing activities, increase footfall, and promote our cinema brand across Tiruppur and nearby regions. The ideal candidate will have a passion for cinema, experience in local area marketing (LAM), digital promotions, and the ability to build strong community and vendor relationships.

Key Responsibilities:

Plan and execute

marketing campaigns

to promote movie releases, events, and theatre offerings. Conduct

local area marketing (LAM)

activities including distribution of flyers, banners, posters, and tie-ups with local businesses. Collaborate with

schools, colleges, and corporates

for bulk bookings and special screenings. Promote offers, loyalty programs, and weekend events to increase audience engagement. Handle

social media pages

, post updates, and coordinate with design teams for digital creatives. Monitor and analyze marketing performance and prepare

weekly/monthly reports

. Identify and engage influencers, local media, and bloggers for word-of-mouth promotion. Coordinate with the operations team to ensure promotions are effectively implemented. Attend movie launches, preview shows, and public events as a brand representative.

Required Qualifications and Skills:

Any degree

in Marketing, Business Administration, Mass Communication, or a related field.

1 to 3 years of experience

in marketing (preferably in cinema, entertainment, hospitality, or retail). Strong communication skills in

Tamil and English

. Basic knowledge of

social media marketing

and tools like Facebook, Instagram, WhatsApp, etc. Willingness to travel locally for field activities and promotions.

Preferred Attributes:

Passion for cinema and understanding of audience behavior. Self-driven, outgoing personality with good networking ability. Basic knowledge of

Canva / Photoshop

is a plus. Flexible to work on

weekends, holidays

, and

movie release days

.

Benefits:

Incentives for performance-based campaigns Travel allowance for field visits Free movie passes and food discounts

Contact:

HR Manager - 96888 35497

Job Types: Full-time, Permanent

Pay: ?25,000.00 - ?30,000.00 per month

Benefits:

Flexible schedule Paid sick time Paid time off Provident Fund Work from home
Schedule:

Day shift Fixed shift Weekend availability
Supplemental Pay:

Performance bonus Yearly bonus
Language:

English (Preferred)
Willingness to travel:

100% (Required)
Work Location: In person