Job Description

Designation: Marketing Executive

Experience: 1-4Years

Location :Patan, Gujarat.

Salary: 20k-40k

Industry: Pharmaceutical

Must Knowledge: Orthopadic product Sale

Key Responsibilities

Product & Brand Promotion

Assist in developing and executing

marketing strategies

for pharmaceutical products. Support

product launches

, rebranding, and lifecycle management. Create and distribute

promotional materials

(brochures, visual aids, product literature, etc.). Ensure consistent

brand messaging

across all marketing channels.

Market Research & Analysis

Conduct

market surveys

to understand customer and prescriber needs. Monitor

competitor activities

, new product introductions, and pricing trends. Analyze

sales data

and prepare reports on product performance. Identify

market opportunities

and suggest strategies for growth.

Sales & Field Support

Collaborate closely with the

sales team

to implement marketing plans. Provide

training and product knowledge

to medical representatives. Support field teams with

marketing materials, campaigns, and events

. Review feedback from doctors and field staff to improve marketing effectiveness.

Promotional Events & Campaigns

Plan and coordinate

CME programs

, medical conferences, and workshops. Manage

digital marketing initiatives

such as emailers, webinars, and social media campaigns. Engage with

Key Opinion Leaders (KOLs)

and healthcare professionals for brand visibility.

Regulatory & Compliance

Ensure all marketing activities comply with

pharma marketing codes

and

regulatory guidelines

. Maintain ethical standards in communication and promotional practices.

Budgeting & Reporting

Assist in preparing and monitoring

marketing budgets

. Track ROI of marketing campaigns and report outcomes to senior management.
Job Types: Full-time, Permanent

Pay: ₹20,000.00 - ₹40,000.00 per month

Work Location: In person