We are looking for an energetic and results-oriented
Marketing Executive
to support marketing and sales activities for our
construction material products
in Bhopal and nearby regions. The candidate will be responsible for implementing marketing plans, conducting market research, coordinating promotional campaigns, and building relationships with dealers, contractors, and builders to enhance product visibility and sales.
Key Responsibilities:
Assist in developing and executing marketing strategies and promotional campaigns for construction materials (e.g., cement, steel, pipes, tiles, paints, aggregates, etc.).
Conduct market visits to identify potential clients such as contractors, builders, architects, and dealers.
Support sales teams by generating qualified leads and ensuring follow-ups for conversions.
Collect and analyze competitor data, market trends, and pricing information.
Plan and execute local promotional activities such as product demos, site branding, dealer meets, and trade shows.
Maintain and update customer and dealer databases for marketing communication.
Coordinate with vendors for marketing materials, banners, and display installations.
Manage social media presence and digital marketing activities under supervision of the marketing manager.
Prepare daily/weekly reports on marketing activities, inquiries, and lead generation.
Ensure consistent brand visibility and support in executing regional marketing initiatives.
Qualifications & Skills:
Bachelor's degree in Marketing, Civil Engineering, Business Administration, or a related field.
1-4 years of experience
in marketing or sales, preferably in
construction materials or building products
(cement, TMT bars, paints, pipes, etc.).
Strong communication, presentation, and interpersonal skills.
Good understanding of B2B and channel marketing dynamics.
Proficiency in MS Office (Excel, PowerPoint, Word); basic knowledge of digital marketing tools is an advantage.
Self-motivated with the ability to work independently and meet deadlines.
Willingness to travel across assigned territories in and around Bhopal.
Fluency in
Hindi and English
(local language familiarity preferred).
Job Types: Full-time, Permanent
Pay: ₹20,000.00 - ₹25,000.00 per month
Benefits:
Cell phone reimbursement
Experience:
total work: 1 year (Preferred)
Marketing: 1 year (Preferred)
Lead generation: 1 year (Required)
Work Location: In person
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