is a joint venture between Jio's RISE Worldwide and the Danish esports company BLAST ApS, officially launched in October 2025. The partnership's goal is to grow and shape the esports industry in India by creating world-class tournaments and competitive entertainment, leveraging Jio's digital ecosystem, BLAST's global esports expertise, and RISE's domestic sports experience.
Welcome to Jio BLAST and the Commercial Team!
The Commercial Team will be responsible for fostering brand partnerships and bringing commercial revenue into the business. Our vision is to create esports and gaming IPs and spectacles that exceed traditional sport in entertainment and attention. The Commercial Team's role will be to go to market and create meaningful, long-term and high value partnerships.
As a Sales Manager, you will be responsible for driving brand partnerships, sponsorship sales, and commercial growth across JioBLAST's IPs. From conceptualizing category partnerships to negotiating high-value deals, this role is about building commercial momentum and creating long-term business value for JioBLAST.
We're here to build new entertainment products with the biggest games publishers and brands in the world with the number one goal of entertaining India's youth and creating new heroes.
At JioBLAST, our company values guide everything we do:
We Make It Bold by experimenting and pushing boundaries
We Make It Together by empowering each other and solving challenges as a team
And we Make It Happen by taking ownership and delivering with precision
Key Responsibilities
Own the sales process: Prospect, pitch, negotiate, and close brand sponsorships for esports IPs, tournaments, and content series
Work independently on identified opportunities, while collaborating closely with the Commercial Team leader and wider team on major deals
Build brand relationships: Cultivate a strong personal network with Indian brands, agencies, and marketing decision-makers
Package & pitch: Build compelling decks and proposals tailored to each brand's objectives and aligned with the IP's format and fanbase
Support rights development: Contribute to the shaping of commercial rights (what's being sold, how it's packaged) to ensure we're selling what the market wants and designing IPs in a commercially savvy way.
Track performance: Maintain a strong pipeline and report progress on revenue targets, deal flow, and lead conversion
Requirements
4-6 years in brand partnerships, media sales, sponsorship sales, or related commercial roles
Experience working with or selling to Indian brands and agencies, ideally in sports, entertainment, media, or digital content
Proven track record of closing mid-to-high value deals and maintaining long-term client relationship.
Exposure to building sponsorship solutions from scratch or selling new IPs is a strong plus
Strong communicator and storyteller - able to pitch creatively and with confidence
Prior experience in gaming/esports is helpful but not essential - curiosity and adaptability are more important.
Benefits
Competitive compensation and employee benefits.
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