1. Delegate Acquisition & Sales Strategy
a. Build and maintain an extensive database of potential clients while analyzing existing data for insights.
b. Implement a comprehensive sales strategy to achieve revenue and audience targets.
c. Personalize communication for high-profile attendees and key stakeholders to drive engagement.
d. Create and execute targeted strategies to increase high-quality delegate attendance.
e. Identify and convert prospects through a multi-channel approach (calls, emails, social media, WhatsApp, LinkedIn).
f. Establish and nurture relationships with industry associations, corporates, and professional networks.
2. Ticketing & Attendee Management
a. Work closely with the Marketing team, promotional campaigns, and lead generation.
b. Manage ticketing platforms and maintain an updated attendee database.
c. Provide customer support before and during the event, handling inquiries efficiently.
d. Assist Sales Lead in analyzing responses to marketing campaigns and optimize strategies accordingly.
3. Digital Marketing & Promotions
a. Execute multi-channel marketing campaigns, including email, whatsapp and social media
b. Implement targeted email marketing campaigns (newsletters, reminders, follow-ups).
4. Event Execution & On-Site Coordination
a. Ensure a smooth registration process and attendee check-ins during the event.
5. Post-Event Marketing & Reporting
a. Conduct post-event surveys to collect feedback from attendees, sponsors, and partners.
b. Maintain ongoing engagement with attendees through follow-up emails and community-building initiatives.
6. Reporting & Performance Analysis
a. Track and analyze sales performance, providing regular reports to the Sales Lead, Marketing Lead and Events Director.
7. Advise on optimizing sales processes to improve efficiency and conversion rates.
8. Coordinate with the logistics and communications teams for all on-event tasks and assist on-ground where necessary.
Experience:
? 1+ years in
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