Job Description

Study competition scenario, current market trends, new emerging markets/ opportunities basis the Company's growth plans, etc. Based on this, select the target markets, assign revenue targetsto regional business development managers based on 'scope of the job'/ 'geographic segmentation'. Establish vibrant system and process for collection and analysis of market information. Assess competition, process information/ leads/ market trendsand develops appropriate brand positioning. Do PEST analysis - Political, Economic, Social and Technological analysis. Use this information to list opportunities in the market. Approach new customers to increase the revenue generating opportunities. Train the business development team to effectively network in the market, to collect and analyse market information. Maximise networking opportunities using conferences, events and trade shows to increase awareness and develop a network of contactsBusiness DevelopmentUnderstand NFA's business plan and provide strategic direction to achieve the business objectives in terms of revenue realization. Support/ facilitate in development of short term and long term BD plan. Ensure alignment of the plan with the NFA'sbusiness priorities and objectives. Consolidate annual business development budget and get approval fromthe Executive Directors. Track the expenditure and control it within the budget.Marketing Plan Budget and Control Based on the revenue (Sales Target) and recovery target, prepare annual budget for the entire marketing function. Evolve a quarterly rolling plan and firm monthly plan segment wise and region wise production plan. Ensure alignment of the plan with Company's business priorities and corporate objectives.Marketing, Brand Promotions and Marketing activities Approve / Support for appropriate promotion plan along with proposed impact on the sales volume, top & bottom lines. Get appropriate Budgets allocated for running a Promotional Plan. Review the marketing promotion plans and study the effectiveness of the campaign with respect to Intended Results. Plan digital marketing initiatives and use appropriate tools and techniques to maximize the reach. Execute the promotional plans at right time and within the budgeted cost. Execute digital marketing initiatives and use appropriate tools and techniques to maximize the reach. Evaluate the effectiveness of programs. Review the same with Executive Directors - Operations. Evolve corrective actions implement it and evaluate the improvement. Handle creation of packaging in different forms. Create communication material and update NFA website periodically. Evaluate new partners and forge partnership for effective offtake of NFA Products through online sales channels.Key Account Management Develop core markets. Build long-term relationship with all key volume players Maintain consistent sales growth by continuously obtaining new projects by managing existing accountsStrategic Support &Escalation Management In case of pursuing customer other than approved list of customers, give approval for the same with due diligence. Work closely with design team; Guide BD support teams for deriving accurate BOM, Estimation & Costing for successful bidding/ tendering. Ensure effective pre-bid meeting, post tender submission & finalization of contract Handle escalations related to receivables management, if it cannot be solved by the respective regional business development manager.MIS Reporting Document the market analysis/ research done. Create reports on revenue forecasts, realization, corrective action taken, effectiveness and present during Management Review Meeting.People development Lead the BD teamand guide the team to perform their jobs well; Train them, mentor and coach them such that they excel in their scope of work. Monitor performance regularly and give valuable feedbackJob Type: Full-timeSalary: ?30,000.00 - ?35,000.00 per monthSchedule:

• Morning shift

Ability to commute/relocate:

• Chennai, Chennai - 600034, Tamil Nadu: Reliably commute or planning to relocate before starting work (Required)

Education:

• Bachelor's (Preferred)

Experience:

• Business development: 3 years (Preferred)
• Lead generation: 3 years (Preferred)
• total work: 1 year (Preferred)
• Sales: 1 year (Preferred)

Language:

• English (Preferred)

Speak with the employer
+91 9176910105